More Hardcore A/B Testing: V2 Of The Free AdWords Script

After sharing a testing script last month, columnist Daniel Gilbert reviewed feedback and used it to make...

Daniel Gilbert | Mar 11, 2015 at 10:02 am ET | 0 Shares

Google Webmaster Tools Adds Blocked Resources Report & Updates Fetch & Render Tool

Google adds a report that shows you which resources you're blocking GoogleBot from by host name and updates the fetch & render...

Barry Schwartz | Mar 11, 2015 at 9:11 am ET | 0 Shares

The Growth Of Direct Answers: How Should SEOs React?

More and more often, SERPs are including answers, not just links to answers. Columnist Mark Traphagen recaps an SMX West panel that explores the...

Mark Traphagen | Mar 11, 2015 at 9:00 am ET | 33 Shares

SearchCap: Google On HTTPS, Apple & Google Deal & Bing With NCAA

Below is what happened in search today, as reported on Search Engine Land and from other places across the...

Barry Schwartz | Mar 10, 2015 at 5:00 pm ET | 639 Shares

Patrick Pichette, Google’s CFO, To Retire

Google's long term CFO has told the company he wants to retire over the next six months but will help the company find a...

Barry Schwartz | Mar 10, 2015 at 4:52 pm ET | 627 Shares

Everything Search Marketers Need To Know About Gmail Sponsored Promotions, Part 1

GSPs are now available to all advertisers. Columnist Susan Waldes has been there since the beta launch two years ago and shares her hard-won...

Susan Waldes | Mar 10, 2015 at 1:49 pm ET | 637 Shares

Bing Partners With NCAA, Will Predict March Madness Games & Help Fans Complete Brackets

Bing will turn its predictive science smarts toward the unpredictable college basketball...

Matt McGee | Mar 10, 2015 at 1:32 pm ET | 481 Shares

Prediction: Apple Will Not Renew Google As Safari Default Search Engine

I’m going to predict that Apple and Google will not renew their Safari default search deal in the U.S. Both parties now have reasons...

Greg Sterling | Mar 10, 2015 at 12:33 pm ET | 615 Shares

Adidas, Nike & Auditing hreflangs For Explosive SEO Results

These fierce competitors make for a compelling study of differing approaches to internationalizing your website, says contributor Chris...

Chris Liversidge | Mar 10, 2015 at 12:23 pm ET | 683 Shares

The Next Generation Of Structured Data: Taking Markup To The Next Level

Contributor Janet Driscoll Miller recaps an SMX West 2015 session covering the latest in structured...

Janet Driscoll Miller | Mar 10, 2015 at 9:33 am ET | 805 Shares

Google Analysis Shows Over 80% Of HTTPS URLs Not Displaying In Google’s Search Results

Despite many sites already supporting HTTPS, 80% of those URLs do not show in the Google search results because the webmaster is communicating...

Barry Schwartz | Mar 10, 2015 at 8:44 am ET | 1k Shares

SearchCap: SEO Fears, Google Security Flags & Doodles

Below is what happened in search today, as reported on Search Engine Land and from other places across the...

Barry Schwartz | Mar 9, 2015 at 5:02 pm ET | 753 Shares

Meet The SEOs: Up Close @SMX West 2015

What's the latest on how top SEOs are handling the challenges of the business? Contributor Janet Driscoll Miller recaps a key panel discussion...

Janet Driscoll Miller | Mar 9, 2015 at 4:45 pm ET | 810 Shares

Meet The Search Engines: Up Close @SMX West 2015

Jenny Halasz recaps the most noteworthy tidbits of the "Meet The Search Engines" panel at SMX West 2015, where representatives from Google and...

Jenny Halasz | Mar 9, 2015 at 1:45 pm ET | 824 Shares

Google Says They May Flag Broken Security Certificates In The Search Results

Google may flag sites that have broken security certificates in the search results. They may also boost the ranking benefit on login pages, to...

Barry Schwartz | Mar 9, 2015 at 9:33 am ET | 1.2k Shares

SEO Nightmare: When NoIndex Goes Bad

Columnist Eric Enge discusses common issues that arise from improper implementation of the noindex...

Eric Enge | Mar 9, 2015 at 9:03 am ET | 1.5k Shares

Check Out The All New SMX Advanced Agenda; Join Us In June 2-3 In Seattle

Ready to exchange ideas, influence the industry and build your network? Join the most accomplished search marketers in the world for Search...

Search Engine Land | Mar 9, 2015 at 8:00 am ET | 751 Shares

International Women’s Day Google Logo Featured Worldwide

Started in 1911, International Women's Day is now an official holiday in countries like China, Russia, Vietnam and Bulgaria....

Amy Gesenhues | Mar 8, 2015 at 3:09 pm ET | 989 Shares

SearchCap: Google Drops Links, AdWords Structured Snippets & Mobile-Friendly Algorithm

Below is what happened in search today, as reported on Search Engine Land and from other places across the...

Barry Schwartz | Mar 6, 2015 at 4:00 pm ET | 992 Shares

Google Changes Car Insurance Links After SEOs Complain

Google quickly changes their keyword rich anchor text in a recent blog post to avoid controversy in the SEO industry around link spam and link...

Barry Schwartz | Mar 6, 2015 at 2:03 pm ET | 1.2k Shares