Google Maps App Lets Users Add A New Business To The Map
Google integrates Google Map Maker directly into the Google Maps iOS App. This allows any user to quickly add a missing business to Google...
SearchCap: Google Language Split, Organic Conversions & Paid Search
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Google Search Is Testing Split-View Language Interface
To manage searchers who speak multiple languages fluently, Google is testing a language split-view screen in the mobile search...
[Live Webcast] Why Agencies Need Marketing Automation to Succeed
It’s clear in today’s market that traditional media companies need to adapt to the digital environment to grow their market share. A major...
The Surprise Discovery Wayfair Made About Organic Rankings And Conversions
After a Google algorithm update boosted its rankings, e-commerce retailer Wayfair discovered that ranking #1 is even more crucial than...
Attend MarTech, Where Marketing, Technology & Management Converge. Registration Open!
Marketing technology has experienced amazing growth this year on just about every metric imaginable — more new ventures, more acquisitions,...
The 5 Reasons Paid Search Will Be Second Behind Display Starting Next Year In The US
Spend on display ads is projected to surpass that of search ads in 2016. Columnist Josh Dreller explains why, and what this means for search...
SearchCap: Google App Interstitial Penalty, Bing Ads Academy & SEO Horror Stories
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Bing Ads Academy Launches To Offer Premium Customers In-Person And Online Training
Content is aimed at helping customers both sell and manage Bing Ads more...
The Qualifier: Brand Protector, Time Saver & Outreach Humanizer
In the fourth article of his series on creating the optimal enterprise link building team, columnist Garrett French discusses the role of the...
Video Optimization: Do Not Underestimate The Power Of YouTube
Billions of video views take place on YouTube every day. Is your brand capturing any of this traffic? Columnist Jim Yu explains how to optimize...
Google’s App Interstitial Giant Ad Penalty Is Now Live
Yesterday, Google release an update to their mobile friendly algorithm, penalizing sites using giant app install interstitial...
Google My Business Enables Special Hours For Upcoming Holiday Hours
Just in time for the holidays, you can now schedule special hours for your business based on holidays or special...
Matt Cutts, SEOs Around The World Share Their #SEOHorrorStories On Twitter
Hundreds of SEOs celebrate Halloween by tweeting their SEO nightmares, even pushing the #SEOHorrorStories hashtag into Twitter's...
Live Webcast — No Lead Untouched: How to Boost Lead Conversion
A recent study by Conversica revealed that B2B companies are spending 50 percent of their marketing and sales budgets generating leads that are...
SearchCap: Day Of The Dead Google Doodle, A PPC Agency View Of Ad Blocking & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Day Of The Dead Google Doodle Marks The Mexican Holiday Devoted To Departed Souls
Today's Google logo has been replaced with an illustrated "string of papel picado" - a common Day of the Dead...
SocialPro Is In 2 Weeks — Here’s What You Should Expect.
The last year in social media has been insanely busy for professional marketers all around the world. If you manage any aspect of social media...
Android 6 “Marshmallow” & SEO Series: Google’s Private Index & Screen Crawling
The first of a three-part series on how Android Marshmallow's features and capabilities may impact the future of mobile search. Contributor...
Ad Blocking: Where Do We Go From Here? A PPC Agency View
The recent debate around ad blocking, sparked by the release of Apple's iOS 9, shows the need for a renewed focus on the mobile user experience...
FAQ: All About The New Google RankBrain Algorithm
Google's using a machine learning technology called RankBrain to help deliver its search results. Here's what's we know about it so...
The 5 Reasons Paid Search Will Be Second Behind Display Starting Next Year In The US
Spend on display ads is projected to surpass that of search ads in 2016. Columnist Josh Dreller explains why, and what this means for search...
The Surprise Discovery Wayfair Made About Organic Rankings And Conversions
After a Google algorithm update boosted its rankings, e-commerce retailer Wayfair discovered that ranking #1 is even more crucial than...
Google Search Is Testing Split-View Language Interface
To manage searchers who speak multiple languages fluently, Google is testing a language split-view screen in the mobile search...
Google Maps App Lets Users Add A New Business To The Map
Google integrates Google Map Maker directly into the Google Maps iOS App. This allows any user to quickly add a missing business to Google...
Video Optimization: Do Not Underestimate The Power Of YouTube
Billions of video views take place on YouTube every day. Is your brand capturing any of this traffic? Columnist Jim Yu explains how to optimize...
How RankBrain Changes Entity Search
Columnist Kristine Schachinger provides a handy primer on entity search, explaining how it works and how Google is using its RankBrain machine...
SearchCap: Google Language Split, Organic Conversions & Paid Search
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Google Warns Webmasters Again: Do Not Use Sneaky, Mobile-Based Redirects
After warning webmasters in early 2014 about sneaky mobile redirects, Google now says it will issue manual actions, but also offers advice on...
Android 6 “Marshmallow” & SEO Series: Google’s Private Index & Screen Crawling
The first of a three-part series on how Android Marshmallow's features and capabilities may impact the future of mobile search. Contributor...
21 Essential SEO Tips & Techniques
Businesses are growing more aware of the need to understand and implement at least the basics of search engine optimization (SEO). But if you...
[Live Webcast] Why Agencies Need Marketing Automation to Succeed
It’s clear in today’s market that traditional media companies need to adapt to the digital environment to grow their market share. A major...
5 Essential SEO Techniques To Master In 2015
SEO has truly come into its own as a marketing channel, but columnist Jim Yu argues that that doesn't mean we should rest on our...
Google: Next Penguin Update Should Happen By End Of 2015
Google's new real-time Penguin algorithm, version 4.0, will likely be released by the end of this...
