Ask Kevin: Ask.com Acquires Kevin Federline's "Search With Kevin"

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Apr. 1, 2007 at 1:51pm Eastern by Danny Sullivan

Ask Kevin: Ask.com Acquires Kevin Federline's "Search With Kevin"

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I had lunch with Ask CEO Jim Lanzone last Thursday when he was here in the UK, and I've been itching to tell the news he gave me under embargo. Now it's up, with Jim himself sharing the announcement in video. Kevin Federline's Search With Kevin service is being acquired and merged with Ask, to create Ask Kevin. Federline's also set to head up the new company, with Jim stepping down due to "charisma" factors. Best of luck Jim -- welcome, Kevin! Video below:

A Special Announcement from Ask.com on Vimeo

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By Danny Sullivan Permalink Jump To Comments See Related Stories In: Ask: Other, Search & Society: April Fool's

Reader Comments

April Fool's?

Comment by bizresearchlmt

| April 1, 2007 10:51 PM

Another April Fool's... How many more Danny?

Comment by Marek Wawrzyniak

| April 1, 2007 11:23 PM

Oh geez. I am really glad this is an April Fools gag. The only thing I'd really like to ask Kevin is when are he and the troll going to divorce?

Comment by Kalena

| April 2, 2007 5:45 AM

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