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Apr. 16, 2007 at 4:10pm Eastern by Barry Schwartz
SearchCap: The Day In Search, April 16, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
From Search Engine Land:
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Up Close & Personal With Robots.txt
The Robots.txt Summit at Search Engine Strategies New York 2007 was the latest in a series of special sessions with the intent to open a dialog between search engines representatives and web site publishers. Past summits featured discussion on comment spam on blogs, indexing issues and redirects. The subject of... -
Yahoo Announces Evolution Of Newspaper Consortium With Search Distribution
Yahoo has expanded its newspaper partnerships to 12 newspaper publishing companies, with 264 newspapers across 44 states. Out of mutual necessity, the relationship originally coalesced around a partnership with Yahoo HotJobs, but with clear expansion potential. Yahoo now becomes the exclusive paid-search provider to the participating papers and both sides... -
The Cleansing Of The Links
Over the past several months I've had an avalanche of very specific inquiries, all with a related scenario. People are worried that their previous link building activities have hurt their site's rankings, are going to hurt their site's rankings at any moment, or are not helping their site's rankings.... -
Google Audio Ads Now Supported By Radio Stations
Google just announced that Google AdSense for Audio now "supported by the leading radio station systems." The system providers include Broadcast Electronics (BE), ENCO Systems and LAN International's VIERO. This seems to compliment their other announcement today that Google In Radio Ad Deal With Clear Channel.... -
Crowley & Rainert Of DodgeBall Quit Google After Much Frustration
Dennis Crowley, the founder of DodgeBall, which was acquired by Google in May 2005, has announced his resignation via Flickr. So.... Alex and I quit Google on Friday. It's no real secret that Google wasn't supporting dodgeball the way we expected. The whole experience was incredibly frustrating for us -... -
Paid Links Under Scrutiny By Google Again
Matt Cutts of Google has written two posts this weekend on links to start a mountain of discussion in the SEO community. How to report paid links and hidden links from Matt Cutts discussed how Google is in the process of testing out new methods to detect and handle paid... -
Is 'Local Search' A Vertical Or A Verb?
Is local search a microcosm of general search or is it the ultimate vertical? I've had this debate with a number of people over the past couple of years. Ask's CEO Jim Lanzone once told me that he felt local was part of almost every vertical, and therefore not... -
Google In Radio Ad Deal With Clear Channel
This morning the New York Times is reporting that Google has struck a deal to sell radio air time on Clear Channel's network. Clear Channel is the U.S.'s largest single owner of radio stations. This had been rumored but the formal announcement (not yet posted) will apparently include "30-second spots... -
Goog411 Voice Search And Speech Recognition
Tim O'Reilly has an interesting post that went up last Friday on Google's potential motivation in rolling out Goog411. The obvious answer to the question "Why is Google doing this?" is mobile voice search and directory assistance ($13 billion in annual revenue per Opus Research). The conventional wisdom, which includes... -
AIRWeb 2007 Papers Released
The Third International Workshop on Adversarial Information Retrieval on the Web will be held next month, and there's an impressive scope and depth to the topics that will be discussed based upon the papers to be presented during the conference, and the members of the committees who have worked to... -
Searcharazzi: Google Hearts DoubleClick
Searcharazzi asks: Why must all the good rumors come out on Friday afternoon? Today’s announcement that Google has indeed acquired DoubleClick for $3.1 billion in cold hard cash puts to shame even the juiciest details from this week’s SES New York show - from Reprise Media’s announcement that it... -
Google Acquires DoubleClick For $3.1 Billion
Google Buys DoubleClick for $3.1 Billion from the New York Times tells us that Google has reached an agreement to buy DoubleClick for the sum of $3.1 billion. There was speculation in the past that Google and DoubleClick were in talks, so now that has been confirmed. With his purchase,...
Search News Headlines From Elsewhere
Applications & Portal Features
- AOL Founder Hopes to Build New Giant Among a Bevy of Health Care Web Sites, NY Times
- IBM, Yahoo Upgrade Enterprise Search App, PC World
- Google and CCTV, Google Blogoscoped
- "Allow Downloads From Google"?, Google Blogoscoped
- Google data APIs connect Cocoa developers to Google, Official Google Mac Blog
Business Issues
- Microsoft Urges Review of Google-DoubleClick Deal (Steve Lohr/New York Times), Techmeme
- China's Baidu.com in domain dispute in Japan, Reuters.uk
- McClatchy to Bolt from GMT Network to Yahoo, ClickZ
- Google China aplogizes to rival Sohu, Multilingual Search
- Search returns still high but Google power spells risk, E-consultancy.com
- Google, rivals add sales, workers, San Jose Mercury News
- Google ramps up recruitment in S. Korea, YONHAP NEWS
- Brought To You By Goople, Forbes.com
- NBC, News Corp. sign video deal with Comcast, News.com
Local & Mobile
- Yahoo! and Newspaper Consortium Expand Strategic Partnership, Yahoo Press Release
- How You're using Ask City: 4 Months In, Ask.com Blog
Paid Search & Contextual
- Impact of Yellow Google Ads & Click Through Change on CTR & Sales, Search Engine Roundtable
- Global Search Market Shares: AOL insignificant, Traffick
- AdWords Seminar Coming to Phoenix, eWhisper
- Search Tip: Bid Audit, Rimm Kaufman
- Google Ads Tracking Mouse-Over, Google Blogscoped
- PPC, the Classic Geo-Targeted Mix, AIM Clear Blog
SEM Industry
- Search marketing issues grow with opportunities, DM News
- How I blew off Google and more pre-Google career tidbits, Adam Lasnik
- Podcast: April 1, SEOmoz Factors, Google Yellow Ads, Yahoo Shorter Descriptions, Sitemaps Autodiscovery & Microsoft and Ask.com Join Google and Yahoo, & More, Search Pulse
- Search Engine Strategies '07 New York Session Coverage Roundup, Search Engine Roundtable
- My "Don't Fire Me Rand" Recap of SES New York, SEOmoz
- Making Money With Contextual Advertising - NYC Presentation, ShoeMoney
- SES NY Wrap-Up, Techpedia
- Looking Back at SES NYC 2007: Part Three, Cre8PC
SEO & SEM
- Domain Names, Developed Domains, and Expired Domains, Bill Hartzer
- Explaining to SEO Clients (Results), ViperChill
- A Selection of Search-Related Papers to Be Presented at the WWW2007 Conference, ResourceShelf
- Sitemaps Ping URLs at Google, Yahoo, & Ask.com, Search Engine Roundtable
- Google Categories Prototype, Google Blogoscoped
- Robots.txt analysis tool, Matt Cutts
- 21 Reasons Why Anti-Nofollow SEOs Can't Think Straight, SEO 4 Fun
Social Media
Video, Audio & Image Search
- Targeted Audio Advertising with Google, Part 1 - Examples, SEO By The Sea
- Targeted Audio Advertising with Google Part 2 - Relevancy, SEO By The Sea
- Targeted Audio Advertising with Google Part 3 - Conclusion, SEO By The Sea
- BBC to put its entire archive online, E-Consultancy
- National Public Radio Station and 'Road Trip' Database, ResourceShelf
Other Stuff
- Should Schools Block Sites Like Wikipedia?, Slashdot
- Google Acquires Internet (May 2017), Google Blogoscoped
- 10 Most Successful Web 2.0 Startups To Date, Rev2.org
- Mozilla and Google - Exchange Killers at last?, Slashdot
- Infinite Scrolling in Google Search, Google Operating System
- How Can So Many PHD's Be So Wrong, Wolf Howl
- Baidu.jp Blocking Chinese Users, Google Blogoscoped
- They're done working for Google. What now?, Valleywag
- Google: Friend, foe or perhaps a little of both, Seattle PI
- PR.com adds Yahoo News to press release distribution, Search Engine Watch Blog
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By Barry Schwartz
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