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Jul. 18, 2007 at 3:27pm Eastern by Barry Schwartz

SearchCap: The Day In Search, July 18, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Telecom Pundit Predicts FTC Blockage of Google-DoubleClick Deal
    Microsoft's acquisition of aQuantive was recently approved by the US Federal Trade Commission (FTC) and Yahoo completed its acquisition of ad exchange Right Media after a green light from the FTC. That just leaves Google-DoubleClick as the last major acquisition on the regulatory table. Now a telecom consultant, Scott Cleland,...
  • Tell Matt About Your Google Web Search Bugs
    Notice a bug in the Google web search results? If so, Matt Cutts wants you to report them to him on his blog. There is one big rule, Matt said: I only want to see specific queries that seem to show bugs, and the more concisely you can explain something,...
  • Google Makes Ad Preview Tool Easier To Use
    The Inside AdWords blog announced that they have improved the Google AdWords Preview Tool. Google launched the preview tool in September 2006. Back then, you had to manually add location attributes and values to the URL of the preview tool to see ads within that location. Now Google is offering...
  • Google To Offer Enterprise Edition Of YouTube
    Apps vs. Office: Google Ups the Ante from BusinessWeek reports that Google is planning a corporate version of YouTube to host training and employee communications videos. It also looks at Google's move to generate revenue by offering applications for the corporate market. Garett Rogers of Googling Google picked up on...
  • Protect Your Employees, Online
    Have you ever checked out what people are saying about your brand on blogs and on photo-sharing sites such as Yahoo's Flickr or Google's Picasa? Have you also taken the time to monitor what people are saying about your employees? You owe it to your employees to look out...
  • Google Offering Print Ads To More Advertisers & Papers
    Google announced that they have expanded their Print Ads program both on the advertiser and publisher side. They have expanded their newspaper base from 50 papers now to 225 newspapers representing 32 of the top 35 DMAs and a combined circulation of almost 30 million, according to Google. Plus, Google...
  • Organic Landing Pages: A Case Study
    Much is written about engineering landing pages for PPC campaigns, but all too often little thought goes into creating the right landing pages for SEO, even less so for B2B SEO. Obviously, for any given query you can't dictate to the search engines the exact page to which a...
  • Ask.com Adds Sitemaps Autodiscovery Support
    It appears that Ask.com is now implementing support for the Sitemaps protocol that they got behind back in April. One of our readers commented here notifying us that Ask.com added a pinging service for autodiscovery. Checking further, I found the details on how to ping Ask.com is its Webmaster Help...
  • Yahoo Sees Revenue Growth, But Income Down
    Yahoo released its Q2 earnings a little while ago. What they show is low double-digit growth in certain revenue categories, but also decreases in selected areas (e.g., operating income, free cash flow). Revenue and operating cash flow described as consistent with the "midpoint of guidance." Here's the earnings release (PDF...

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