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Jul. 25, 2007 at 9:12am Eastern by Barry Schwartz
Yahoo & Others Form Coalition Against Domain Name Abuse
Brand Owners on Web Offensive from Red Herring reports that Yahoo, Dell, Coca Cola, Hilton and others have joined together to fight cybersquatting. The companies formed a collation against cybersquatters named Coalition Against Domain Name Abuse.
Cybersquatters purchase domain names that are similar to trademark names, such as yahooemail.com and hilt0n.com. Some use that traffic to earn an affiliate commission on sales from the trademark owners, but others may use it for criminal activities, such as phishing for passwords, bank account details and other personal information.
CADNA President Josh Bourne said:
To effectively combat cybersquatting…and other Internet-based fraud, CADNA will work at the national and international levels to make these practices difficult to establish and unprofitable to maintain.
Postscript: Just spotted a Publishing 2.0 blog post that shows how he wanted to visit TechCrunch but accidently missed some letters and found typosquatters at Techrunch.com, Techcunch.com, and Tehccrunch.com. Nice timely example of cybersquatters in action.
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By Barry Schwartz
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See Related Stories In: Legal: Trademarks, Search Ads: Domaining, Yahoo: Legal
