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Jul. 27, 2007 at 3:05pm Eastern by Barry Schwartz
SearchCap: The Day In Search, July 27, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
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Google's "Unavailable After" META Tag Now Live
Google's Dan Crow announced today that the unavailable_after META tag is now live and operational. Google To Add "Unavailable After" META Tag from about two weeks ago, explains in detail more about this tag and how it can be used.... -
Search in Pictures: Google Dog Food, Yahoo Blow Up Chairs & Matt At World Camp
In this week's Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.... -
Search Wikia Takes Steps To Crawl; Acquires Grub
Wikia, Inc., the for-profit company developing the open source search engine Search Wikia, has acquired Grub, a distributed crawler platform, from LookSmart. Distributed crawler? Crawlers are software programs used by search engines to roam the web to discover pages that are then downloaded and indexed for searching. The crawlers operated... -
Microsoft And Google Moving More Deeply Into Each Others' Businesses
Microsoft vows it won't let its core businesses be undermined by "the cloud." This article from the NY Times (and related discussion at Techmeme) quotes Microsoft CEO Steve Ballmer saying that Microsoft will compete aggressively with Google and other online alternatives to Office and will offer Web-based versions of all... -
NY Times Covers Mashups
The New York Times has a long article on mashups, 3D mapping (in part) and the state of online mapping. It's a fairly general overview piece, but does a good job of capturing the fact that this is one of the important trends online: visualizing all sorts of data on... -
Searcharazzi: False Starts; iCrossing's $62M
It was about to be one spicy Friday, as Searcharazzi received a call on Thursday from a recruiter looking to replace a top editor in the search space. The conversation went something like this: Recruiter: “Our client is looking to replace the top spot at [name of publication].” Searcharazzi:... -
New Search Engine Optimization Glossary
A Complete Glossary of Essential SEO Jargon from SEOmoz has a very comprehensive list of SEO and SEM terms, words and jargon used in the industry with their meanings. It joins several other established glossaries out there: Search Engine Marketing Glossary of Terms, SEMPO SEO Glossary, WebmasterBrain SEO Terms Glossary... -
"Google Promotion" Box Found On Google Product Search
Philipp Lenssen reported that Google is now using the Google Promotion label within Google Product Search results, for a promotion of the Google Checkout service above listings. Ionut Alex. Chitu saw this for a product search on watch and sent Philipp a screen capture. I don't see the promotion box... -
Report: Google's "Brand Value" Increases 44%
Google 'the most improved brand' from the BBC covers an Interbrand report showing that Google's brand has increased in value by 44% over the past 12 months. The 44% increase makes Google the most improved brand when compared to the other brands that were evaluated in this report. Google's brand... -
Ad Quality And User Experience: Interview With Google’s Nick Fox And Diane Tang
When we’re talking about the search user experience, we’re always balancing two sources of information, organic and sponsored listings (at least, for now), with the overall objective of delivering the user the most relevant results based on their query. At this time, nobody has done that more successfully, from... -
Yahoo Search Adds Travel Shortcuts
The Yahoo Search Blog has announced that they have added new Yahoo Travel shortcuts. If you search on a travel destination, such as Jerusalem, up comes a shortcut box with travel related information. It looks like this:... -
Microsoft Buys Ad Exchange AdECN
Microsoft has announced that it will purchase AdECN, an online ad exchange that competes with Yahoo's RightMedia and, presumably, the forthcoming DoubleClick exchange. Assuming that the deal goes through and Google's acquisition of DoubleClick isn't blocked by regulators, all the major search engines will have extended graphical ad distribution through...
Search News From Around The Web:
Applications & Portal Features
- Critical flaw hits Yahoo Widgets, Vnunet.com
- View the Original Articles Inside Google Reader, Google Operating System
Business Issues
- CTIA blasts Google spectrum pitch, Government Computer News
- Eric Schmidt's summer of public policy, Google Public Policy Blog
- Google No. 1 in Germany, Tech Confidential Blog
- Yahoo Appoints Maggie Wilderotter to Board of Directors, Yahoo Press Releases
- Is Google on Crack?, Cringely PBS
- Yahoo chairman Semel exercises options, CNN Money
Local, Maps & Mobile
- Population Data for Mexico, Google Earth Blog
- A world built by its inhabitants, Google LatLong
Paid Search & Contextual
- AdWords API Blog: FIXED: Unable to Access Certain Campaigns, AdWords API Blog
- Yahoo! Expanded Match Confuses Advertisers, Search Engine Roundtable
- Continued Google Adwords Editor Issues, Search Engine Roundtable
- Google AdWords Advertisers Report Tracking Problem, Search Engine Roundtable
- We want to know what you think, adCenter Blog
Searching
- Don't Put Search on your Site if it Sucks, Out Of My Gord
- From Search to (Re)Search: Searching For The Google Killer, Read/Write Web
- Why Sometimes Best Search Results Aren't Always Top Search Results, SEO By The Sea
- Hakia Launches Semantic Highlighter and Scoop Button, Read/Write Web
- Hakia Bows Highlighter, John Battelle's Searchblog
- The Semantic Web, Search Engine Journal
SEM Industry
SEO & SEM
- Google Drops Supplemental Results Query Command, Search Engine Roundtable
- Google News Blog: The News Discussion Help Group, Google News Blog
- SearchEngineWatch: Look After Your Brand and Your Brand Will Look After You, Search Engine Watch
- SearchEngineWatch: Pimp My Vertical Search, Search Engine Watch
- Keyword Inspiration - Aaron Wall of SEOBook.com shares his secrets, WordTracker
- The Venture Skills Blog Page not found again! 404 in depth, Venture Skills
- Recommendation for Yahoo! Product Submit and Yahoo! Shopping, Comparison Engines
- Robots Exclusion Protocol: now with even more flexibility, Official Google Blog
Social Media
- Twitter Gets Their Venture Round, Techcrunch
- Now We're Not Talking: Telstra Bans Facebook, Techcrunch
Video, Music & Image Search
- Multiple YouTube Videos on a Page, Google Blogoscoped
Other Items
- Drink from the firehose with University Research Programs, Official Google Research Blog
- Doodle: Cyrillic Alphabet Day - Googlified, Googlified
- Podcast: SEO 101, How Offline Marketing Affects Your Online Efforts, Cshel
Hot Items From Sphinn, Our Social News Sharing Site:
- Sphinn: New Features Added
- StumbleUponÖI Love You
- The Essential SEO Glossary
- Curfews and Pink Blankies: The Neil Patel Story
- Aaron Wall Shares his Secrets on Keyword Research
- Behind the Scenes on Search Conference Live Blogging
- 10 Questions With Jennifer Laycock
- Diary of a Domain Virgin
- Thoughts On Sphinn, Two Weeks In
- Blogger to rule search engine visibility?
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By Barry Schwartz
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