SearchCap: The Day In Search, September 3, 2007

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Sep. 3, 2007 at 3:43pm Eastern by Barry Schwartz

SearchCap: The Day In Search, September 3, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

But Can You Get Google Health On Your Google Phone?
Last week's rumors about the Gphone not enough for you? Rumors the week before not enough? My Gphone: Google Phone Timeline of rumors over the past three years not enough? Fine. Below are some more, along with a look at the hype build-up for the phone compared to similar hype...
Google Victory In American Blinds Settlement Over Trademark-Triggered Search Ads
One of the oldest outstanding trademark-infringement lawsuits filed against Google over search ads -- that by American Blinds & Wallpaper -- has been settled in what I'd agree with legal analyst Eric Goldman in calling a stunning victory for Google. Google has to pay nothing and change nothing to see...
Paid Search Ads & Trademarks: A Review Of Court Cases, Legal Disputes & Policies
Over the years, we've seen a number of lawsuits filed against search engines or between companies regarding ads that are linked to trademark terms. Below, a rundown on some of the more notable cases. Before the recap, a little background. To those not familiar with trademark law, the cases can...
Gpay: Google To Enable Payments On Mobile Devices Via SMS?
Friday, a Google patent application filing named Text message payment was posted at the US Patent & Trademark Office site. The patent described how "GPay" can be used to make payment via text messages. An example of how Gpay can be used includes mostly offline scenarios such as paying for...
Google Earth's Hidden Flight Simulator
Marco Gallotta found a hidden geek treasure within the new version of Google Earth. It is a flight simulator! Open Google Earth and press Ctrl+Alt+A on your PC or Command+Option+A on your Mac and presto, you are taken to Google Flight Simulator. Then all you need to do to take...
A Thorny Issue: Detecting Mobile Search Click-Fraud
Search engines, Internet Yellow Pages and other mobile service companies are looking to aggressively deploy applications and advertising through wireless devices, and the iPhone has heated up the intensity another notch. Both Google and Yahoo claim a spike in local search queries coinciding with the iPhone's launch, indicating that...
The Seven Habits Of Highly Effective Link Builders
After attending the recent Search Engine Strategies conference and listening to a number of panels discuss the relationship between content and links, I couldn't help but notice similarities between what was being said and the principles highlighted in Stephen Covey's book The 7 Habits of Highly Effective People. Covey's...
Only 4 Days Left To Save On Your SMX Social Media Ticket!
Early bird registration for Search Engine Land's upcoming conference, Search Marketing Expo - SMX Social Media, ends this Friday September 7. Register now for this New York City event and you'll get one of only 200 seats. You save $200 by registering before the deadline! SMX Social Media is a...