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Nov. 9, 2007 at 8:54am Eastern by Barry Schwartz
Microsoft Tries Search & Win Again?
Is Live Search bringing back the search and win "Live Search Trial Program?" A Marketwatch article suggests so, even though the page is invalid.
Microsoft did run this program back in August. In addition, it has also run the Live Search Club program.
Giveways and contests look to be the new wave. Microsoft saw its share rise after doing Live Search Club. iWon recently revamped to go after those seeking prizes. And Google has even been trying it, as with its previous Bourne Ultimatum giveaway.
We are checking with Microsoft for more, but in the meantime the FAQ page is still live.
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By Barry Schwartz
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