• http://www.brickmarketing.com/ Nick Stamoulis

    The longer the sales cycle gets the more imperative it becomes to create as many touch points as possible with your target audience. You have to give customers a reason to come back to your brand time and time again. A few interactions here and there isn’t going to sustain a year long buying cycle.

  • amir

    The particular for a longer time the profits cycle gets the more essential it
    becomes to set up as many touch details as achievable with your target audience.
    You have to give buyers a reason to come back to your brand name time and time
    again. A few relationships here and there isn’t going to preserve a year long
    acquiring cycle. http://www.infoeducations.com/

  • http://twitter.com/CoffyGroup Matt Coffy

    Great points you’ve discussed here, Derek. While most stakeholders don’t understand the importance of dedicating time (and everything that comes with it) for sales cycle, in the end the decision lies within their hands. That said, the marketing team need to provide apt support to backup their reason for stretching time and why it’s necessary. They should be direct in explaining these processes to the “chairs” and push within reason.