• http://www.outsource-seo-philippines.com/ OutsourceSEOPhils

    I love the Sailboat Exercise! I think its a fun way to do during a kickoff meeting with a client. Will definitely be using it with our clients. :D

  • http://www.brickmarketing.com/ Nick Stamoulis

    Those quick wins are so important because it helps assuage any lingering fears the client might have about hiring you. Investing in a new SEO partner comes with a certain level of risk (hopefully very little if you picked a good firm!), and clients want to know they made the right decision and that you are going to do everything in your power to help them succeed. Proactive advice and insights never hurts!

  • Sameer Agarwal

    Erin, this is brilliantly explained to a newbie like me ! Thanks …. :)