• https://plus.google.com/115194199565322841506/about John Britsios

    Julie, to your point 21, I know a much better alternative that Screaming Frog: http://www.microsystools.com/products/website-analyzer/

  • eDigitalFields

    This list contains some great questions as seo people should be aware of all this before start their seo.

  • http://www.brickmarketing.com/ Nick Stamoulis

    This is a great example of just how many little details you need to know in order to “do” SEO well. The basics are pretty simple and easy to grasp, but understanding the finer points like those on this list are what makes all the difference in the long-run.

  • http://threeventures.com/ Alan Morte

    “23. What A Redirect Chain Is & Why It’s Bad”

    It’s artificially building up visits to a network of sites, or for multiple forms of ‘Tracking’, but usually the first. Back in the day, you would see networks do this to boost numbers to appeal to advertisers.

  • Tise

    Good ideas BUT why just give suggestions and not actually solutions? Recurrent pattern. e.g. #21, does the heading match what’s actually written? No.
    Good effort though, solid things to consider.

  • juliejoyce

    thanks for that…makes perfect sense. I sometimes see them done just because the person doing them doesn’t care about leaving a mess and kind of cobbles together something that works for his or her purpose, at the time.

  • juliejoyce

    I don’t think that there is always a solution that will work for every case. Like with 46…when to recommend that a site start over. Deciding that would take loads of analysis and would be an article all on its own. For ones that do have a fairly concrete “solution” (like how to use the Wayback Machine) I have tried to put that in but if there is anything specific you’d like more info on I’d be happy to help. For 21, as you say, I’d suggest asking someone what they use or doing a search to find an alternative tool, but I can’t possibly know all the tools people use which is why there isn’t anything specific listed.