Some opinions expressed in this article may be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here.
Learn to Effectively Integrate Marketing Technology At MarTech: The Marketing Tech Conference, we'll connect the dots between technical possibilities and strategic opportunities reshaping of modern marketing. Making those connections will be a roster of innovative thinkers and doers - industry-defining executives and analysts who will help you understand marketing technology and its impact on your organization. See the agenda!
Josh Dreller has been a search marketer since 2003 with a focus on SEM technology. As a media technologist fluent in the use of leading industry systems, Josh stays abreast of cutting edge digital marketing and measurement tools to maximize the effect of digital media on business goals. He has a deep passion to monitor the constantly evolving intersection between marketing and technology. You can follow him on Twitter at @mediatechguy.