Advanced Local Search Optimization Tips

Jan 17, 2007 at 9:35am ET by Barry Schwartz

Extreme Local Search Optimization Tactics by Chris Silver Smith of SuperPages.com at the Natural Search Blog has given us seven “extreme” local SEO tips we might try in our local SEO campaigns. Here they are in short.

(1) Use keywords in your business name title. (2) Use “A” in the first part of your business name, some local search engines list business alphabetically. (3) Move your business to a more populated area. (4) Get a listing in the directories for each location your business provides services in. (5) Lobby for your street address to be changed to keywords about your business. (6) Get people to improve your business ratings on the local search engines. (7) Use city/location nicknames on your page text.

Beyond the extreme, the basic methods include including your phone number on your pages, including your business address and methods we have discussed many times in the past.

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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ONE COMMENT ON Advanced Local Search Optimization Tips

SearchAdNetwork, January 17th, 2007 at 12:47 pm ET:

Using zip codes within your title and Meta description is not a bad idea as well.

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