AdWords Tests Quick Links To Product Results

May 13, 2009 at 9:41am ET by Barry Schwartz

I reported at the Search Engine Roundtable that Google seems to be testing a new type of AdWords ad. The ad is an extension of the AdWords Product Plusbox feature Google has been introducing to advertisers who use Google Base. The new method is to not show the plus box, but instead just show three small links to products directly under the AdWords ad title.

Here is a screen shot I was sent by an anonymous reader:

I was personally not able to replicate this on any OS or browser.

In addition, Greg Sterling noticed more prominent ads in Google News.

Postscript: Kurt Krake sent us a screen shot of this happening for a top ad for a different advertiser. Here is that screen capture:

Buzz It

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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