• http://twitter.com/DSquaredMedia DSquared-Media

    Excellent move. I’m annoyed they’re pushing it to 90 days instead of just going back to the way it was, but let all of use advertisers fill out the form and get this important feature back in.

  • http://www.facebook.com/ChristopherJamesNoble Christopher Noble

    Wow . . . Google . . . listening to their customers . . . that’s a first! :)

  • http://twitter.com/Jehochman Jonathan Hochman

    This is not very excellent.  The opt-out form is extra bureaucracy.  Google should stop putting their interests ahead of the interests of advertisers.  We want ad rotation in perpetuity.  When we discover ads that under-perform, we pause them.  If we leave an ad running, there is a good reason.  Google should stop telling us that they know better than we do.  It’s a load of bull manure.

    Not all clicks are created equal.  Not all conversions are created equal.  Google, you can’t just look at the numbers and think you know better than the client. 

  • MeyerKaty

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  • KramerEdward77

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  • http://twitter.com/authorkate Kate Harvey

    You do an excellent job of keeping us informed of changes, and I notice all your blogs get disseminated more than others who are reporting the same stories/information. What are you doing differently (specifics would be great!) that gets your blogs more exposure?

  • http://www.facebook.com/profile.php?id=15907244 Kenny Red Leader Schmied

    On this topic, where is the outrage over adcenter’s entire lack of this option to begin with? I can’t tell you how many times a shit ad gets the ‘ok! you’re the winner!’ in adcenter and their lackluster CPM optimizing algo won’t even let you put ANYTHING against it (unless you pause it, which is a big no-no if you want impressions in bing land). We do all our testing in google for just this reason. Bing’s keyword-ad history serving mechanism is HORRIBLE for ad testing and it’s LONG over due for a revision.