Ask Kevin: Ask.com Acquires Kevin Federline’s “Search With Kevin”

Ask Kevin;

I had lunch with Ask CEO Jim Lanzone last Thursday when he was here in the UK, and I’ve been itching to tell the news he gave me under embargo. Now it’s up, with Jim himself sharing the announcement in video. Kevin Federline’s Search With Kevin service is being acquired and merged with Ask, to create Ask Kevin. Federline’s also set to head up the new company, with Jim stepping down due to "charisma" factors. Best of luck Jim — welcome, Kevin! Video below:

A Special Announcement from Ask.com on Vimeo

Related Topics: Ask: Other | Channel: Consumer | Search & Society: April Fool's

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About The Author: is a Founding Editor of Search Engine Land. He’s a widely cited authority on search engines and search marketing issues who has covered the space since 1996. Danny also serves as Chief Content Officer for Third Door Media, which publishes Search Engine Land and produces the SMX: Search Marketing Expo conference series. He has a personal blog called Daggle (and keeps his disclosures page there). He can be found on Facebook, Google + and microblogs on Twitter as @dannysullivan.

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  • http://www.bizresearch.com/searchmarketingblog bizresearchlmt

    April Fool’s?

  • http://megabluewave.com/blog Marek Wawrzyniak

    Another April Fool’s… How many more Danny?

  • http://www.searchenginecollege.com/blog.htm Kalena

    Oh geez. I am really glad this is an April Fools gag. The only thing I’d really like to ask Kevin is when are he and the troll going to divorce?

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