Ask.com Drops Map Product & Outsources To Microsoft Virtual Earth


The LiveSide Blog reported that Chris Pendleton,Virtual Earth Evangelist, posted the news that Ask.com has now dropped their own mapping product for Microsoft’s Virtual Earth.

Virtual Earth can now be found on Ask Maps, Ask City, and within Ask’s search results as Smart Answers. It is a shame to see Ask.com dissolve the mapping service, but it really comes as no surprise to me as they continue to cut costs and outsource innovation to other companies.

Microsoft does have an excellent mapping product, which is used by YellowPages.com, Superpages.com, and WhitePages.com, amongst others.

Is this a global change to all Ask.com properties? I tried finding Ask.com’s Maps in the UK and I received a message that reads:

Dear Ask Maps user,

We are sorry, but our maps service is no longer available. Please re-enter your query in the search box above to use our main web search service.

We apologize for any inconvenience this may have caused you. If you have any comments or questions about our service please contact us.

The Ask Team



Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

See more articles by Barry Schwartz >


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