Ask.com Plans On China Expansion

IAC Looks to Expand Web Presence in China from the Wall Street Journal reports Ask.com is planning on coming to China within two years. Barry Diller said he plans on spending $100 million to bring Ask.com to China. Diller told the Wall Street Journal, “We’ve certainly got enough capital to do damage,” and admitted there […]

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IAC Looks to Expand Web Presence in China from the Wall Street Journal reports Ask.com is planning on coming to China within two years.

Barry Diller said he plans on spending $100 million to bring Ask.com to China. Diller told the Wall Street Journal, “We’ve certainly got enough capital to do damage,” and admitted there is risk to such an undertaking. Diller plans on replicating the strategy they used to expand in the European markets with this China expansion.


About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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