Comments on: Ask.com: The $100 Million Brand http://searchengineland.com/askcom-the-100-million-brand-11215 Search Engine Land: Must Read News About Search Marketing & Search Engines Mon, 22 Mar 2010 16:08:40 -0400 http://wordpress.org/?v=2.8.4 hourly 1 By: f-lops-y http://searchengineland.com/askcom-the-100-million-brand-11215/comment-page-1#comment-2442 f-lops-y Tue, 15 May 2007 16:25:48 +0000 http://searchengineland.com/beta/askcom-the-100-million-brand-11215.php#comment-2442 I just find it funny that one of the top 5 engines needs to resort to off-line advertising to generate buzz and awareness. I know it makes sense, but it's also a little ironic... I mean what's next - Google blimps soaring above NYC saying 'Google or Burst?'? I just find it funny that one of the top 5 engines needs to resort to off-line advertising to generate buzz and awareness. I know it makes sense, but it’s also a little ironic… I mean what’s next – Google blimps soaring above NYC saying ‘Google or Burst?’?

]]> By: Michael Martinez http://searchengineland.com/askcom-the-100-million-brand-11215/comment-page-1#comment-2441 Michael Martinez Tue, 15 May 2007 16:25:46 +0000 http://searchengineland.com/beta/askcom-the-100-million-brand-11215.php#comment-2441 Does that include co-branding Ask search across all of IAC's Web sites? What a marketing concept! Might cost them $100,000 to do the work.... Does that include co-branding Ask search across all of IAC’s Web sites?

What a marketing concept! Might cost them $100,000 to do the work….

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