AT&T Picks Yahoo Over Google To Provide Search On First Android Phone

Yahoo has scored a spot as the default search engine on the new Motorola Backflip, AT&T’s first phone using the Android operating system. The web site Android and Me quotes this hands-on report from Engadget:

Yahoo has replaced Google as the default search provider throughout the phone. It’s crazy: the home screen widget, the browser, everything’s been programmed to use Yahoo.

Indeed, a Yahoo spokesperson confirms for Search Engine Land that AT&T is using its search services on the Backflip:

We are happy that AT&T has chosen Yahoo! Search as the default mobile search service on the Motorola Backflip, AT&T’s first Android device. We have a long-standing relationship with AT&T and more than 80 carrier partnerships around the world for our award-winning mobile search experience. Mobile is a key corporate priority for Yahoo! and we are focused on making our personally relevant mobile Internet services, like search, available to the broadest audience possible on the widest range of devices.

There are a handful more Android-powered phones coming soon from AT&T, but it’s unknown if they’ll also use Yahoo as the default search provider.

Related Topics: Channel: Mobile | Yahoo: Mobile & Go | Yahoo: Search


About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He blogs at Small Business Search Marketing and can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

Connect with the author via: Email | Twitter | Google+ | LinkedIn


SMX - Search Marketing Expo

SearchCap:

Get all the top search stories emailed daily!  

Like This Story? Please Share!

Other ways to share:

Like Our Site? Follow Us!

Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest Get Search Engine Land on your mobile device!
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

 
  • Advertise With Us
 

Click to watch SMX conference video

Join us at an upcoming SMX event:

North America

EMEA

APAC

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.

SMX Site » | SMX Difference » | SMX News »




 

Search Engine Land Periodic Table of SEO Ranking Factors

Get Your Copy
Read The Full SEO Guide