Allie Lemke is a Client Services Manager at iProspect where she oversees the activities of a team of search marketing specialists and search marketing analysts. She drives the strategic direction of her client accounts, ensuring that her team members are consistently driving results to meet and exceed client goals. Lemke manages the successful execution of client projects, reporting, and the development of her team members, and ensures that campaigns are successfully integrated with clients’ other marketing activities and goals. Since joining iProspect in 2007, Lemke has worked on clients in various sectors, including consumer packaged goods, women’s lifestyle, retail, and insurance. Having successfully completed Google’s advertising professionals program, Lemke is Google AdWords certified. Prior to joining iProspect, she worked at FlightView Software as a Marketing Specialist assisting in marketing, design, and search efforts for the company. Lemke earned her Bachelor’s Degree in Art History from Colby College.

• Paid Search: The Glue Between Offline & Online