Adam Audette

Adam Audette is SVP Organic Search at Merkle. During his 15 year career in digital marketing, Adam has held various executive management roles on both the agency and in-house sides. He founded his own agency which was acquired by RKG (now part of Merkle Group). A well known expert on the topics of SEO and e-commerce, Adam and his team have helped drive growth for brands including Zappos, Amazon, HSN, Walmart, Urban Outfitters, UnderArmour, Google, Intuit, Apollo Group, Symantec, Edmunds, National Geographic, Experian and many other household names.

The Paradox Of New Vs. Old SEO

SEO is at a crossroads. Everything in the search industry is continually changing: Google is rolling out new algorithms, tools, and products; Bing is...

5 New Tactics For SEO Post-Panda

I hear this question, in various forms, quite often these days: “What’s up with Google now, post-Panda/Farmer/whaddayacallit? What am I...

Consistency Is King In SEO

In SEO, the small stuff truly matters, and consistency is especially powerful. At the enterprise level things like page titles, internal links and...

Enterprise SEO Tools, Part 2: The Cloud

Get ready for Part 2 in our series on enterprise SEO tools! Next up: web-based (or cloud hosted) tool sets for link research, SEO diagnostics, and...