Adam Audette

Adam Audette is SVP Organic Search at Merkle. During his 15 year career in digital marketing, Adam has held various executive management roles on both the agency and in-house sides. He founded his own agency which was acquired by RKG (now part of Merkle Group). A well known expert on the topics of SEO and e-commerce, Adam and his team have helped drive growth for brands including Zappos, Amazon, HSN, Walmart, Urban Outfitters, UnderArmour, Google, Intuit, Apollo Group, Symantec, Edmunds, National Geographic, Experian and many other household names.

Small & Nimble Trumps Big & Slow In SEO

In my experience, the best search engine optimization (SEO) in the world comes from small shops and freelance consultants. That statement (and the...

9 Tasty Tips For Ecommerce SEOs

Step right up fellow search marketers, and get your tasty tips for ecommerce right here! I have to admit, my favorite number is “9,” so...

SEO “Best Practices” Are Bunk

On this, my maiden voyage as a columnist here at Search Engine Land, I’m going to rant about the empty buzzphrase “best practice.”...