Brian Klais


Brian Klais is founder and president at Pure Oxygen Labs, a mobile consulting and technology firm he launched in 2011, headquartered in Madison, Wisconsin. Previously, Brian was a co-founding executive at Netconcepts, where he developed patent-pending algorithmic optimization technology, and helped establish the firm as a leading SEO consulting and technology provider to retail and media brands, like Zappos, Home Shopping Network, Cabela’s, Discovery Channel, and Yahoo!. Through acquisition of Netconcepts in 2010, Brian helped Covario become one of the leading providers of search solutions to the Fortune 500. As VP of Search and Mobile Products, Brian launched Covario's end-to-end solution for automating SEO analysis through to execution, and mobile optimization. At Search Engine Land, Brian muses on the intersection of search, mobile, and analytics in his "Mobile Mondays" column, and previously for the "Analyze This" column. He's a frequent speaker at conferences like SMX, Where2.0, AdTech, and Follow Brian on Twitter @brianklais!

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