Brian Klais

Brian Klais is founder and president at Pure Oxygen Labs, a mobile consulting and technology firm he launched in 2011, headquartered in Madison, Wisconsin.

Prior to Pure Oxygen Labs, Brian was COO, EVP of Search at SEO technology innovator Netconcepts. Under his leadership, Netconcepts became a domestic leader in SaaS SEO and defined what is now recognized as “Enterprise SEO Automation” by Forrester.

Through its acquisition of Netconcepts in 2010, Brian helped Covario become one of the leading providers of search solutions to the Fortune 500. As VP of Search and Mobile Products, Brian launched Covario's end-to-end solution for automating SEO analysis through to execution, and mobile optimization.

At Search Engine Land, Brian muses on the intersection of search, mobile, and analytics. He's a frequent speaker at conferences like SMX, Where2.0, AdTech, and Shop.org. Follow Brian on Twitter @brianklais.


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