Cara Beaudette is a Client Services Manager atiProspect, responsible for overseeing the activities of a client-facing search team responsible for search engine optimization, social media, shopping feeds and pay per click campaigns. She oversees all aspects of search including campaign strategy and tactical execution, and is also responsible for new employee training and development.

During her tenure at iProspect, Beaudette worked first as a Paid Inclusion Specialist, then later as a Paid Search Specialist managing various accounts. Beaudette recently was nominated as a ‘rising star’ to participate in the 2009 Institute of Advanced Advertising Studies through the American Association of Advertising Agencies. She is Google AdWords certified, having successfully completed Google’s advertising professionals program, and is a Yahoo! Ambassador, having received sponsored search training and professional recognition from Yahoo! Search Marketing. In all her roles, she has worked closely with clients in various industries including retail, travel, and insurance.

Prior to joining iProspect in 2004, Beaudette worked in the marketing field, specifically with web, graphic and video media design. If you catch her out of the office it is most likely she will have a camera in hand, exercising her creative abilities.

Beaudette earned her Bachelors Degree in Graphic Design at Regis College in Weston, MA.

• Achieving Paid Search Balance: 3 Reasons To Invest In Non-Branded Terms