Ciarán Norris

Contributor

Ciarán Norris is the Head of Digital for Mindshare Ireland, as well as holding a global role for the media agency as Director, Emerging Media. At Mindshare he works with both local & multinational clients, helping them to integrate on & offline, and to utilise search, social, mobile & video in their broader marketing mix.

The Filter Bubble Within Social Media

During the 2010 U.K. general elections, I, like thousands of others, was glued to my various screens as I kept up to date with one of the closest...

Social Profiles: It’s Quality, Not Quantity

A couple of weeks ago, I spoke at the excellent SMX Sydney conference. As usual, it was a great show with any number of fantastic speakers. Before...

The 4 A’s Of Social Marketing Success

Every month, I get a reminder email from the team at Search Engine Land to tell me that my post is due. Most months I already have a clear idea of...

After Places & Deals, What Is Next For Facebook?

One of the disadvantages of being a digital marketer outside of the US, as I’ve said before, is that so many great new innovations take months...

Twitter Attempts To Turn Back The App Tide

Twitter’s recent interface update is probably the single biggest change to the site since its launch. By expanding its columns to see...

Making Sense Of Buzz

There can be no doubt that social marketing has been the hot topic for the last few years, but many marketers still have reservations about seriously...

Will Brands Like Facebook’s New System?

At its recent F8 developer conference, Facebook announced a raft of new developments which have been causing ripples in the worlds of technology and...

There’s No Right Way To Blog

Until very recently, research company Forrester had been one of the poster-children of people wishing to show how companies have grown their business...