Conrad Saam

Contributor

Do It Yourself A/B Testing

I always start marketing interviews with a phone screen of some variant of the following question: “Let’s say this is your first day at...

A Letter From Santa To The Search Community

December, 2011 The North Pole Dear Search Community: Thanks so much for your many letters to the north pole. Your nicely written texts and emails...

An Alternative To Ranking Reports

Last month I wrote Ranking Reports Rant, a diatribe against using ranking reports to evaluate SEO success. The reasons are many and include...