Rotating ad copy: What traffic are you missing out on?
Want to see where your ad tests are finished, and what traffic you're losing by letting them run on? Columnist Daniel Gilbert of Brainlabs has a script for that.
Daniel Gilbert is the CEO at Brainlabs, the best paid media agency in the world (self-declared). He has started and invested in a number of big data and technology startups since leaving Google in 2010.
Want to see where your ad tests are finished, and what traffic you're losing by letting them run on? Columnist Daniel Gilbert of Brainlabs has a script for that.
Daniel Gilbert | Jul 12, 2016 at 11:57 am ETFormer Googler Daniel Gilbert shares a script from Brainlabs that will send you an email every hour with your AdWords spend.
Daniel Gilbert | Jun 14, 2016 at 11:26 am ETSee if you've left any ad groups empty with a new script from columnist Daniel Gilbert of Brainlabs.
Daniel Gilbert | May 17, 2016 at 10:02 am ETFormer Googler Daniel Gilbert shares an AdWords Script which will scan your account to identify some of the most common AdWords mistakes.
Daniel Gilbert | Apr 19, 2016 at 11:27 am ETIf you run paid search campaigns in multiple countries, you'll need a good way to keep track of currency exchange rates. Columnist Daniel Gilbert has created a spreadsheet (and some code) to do this for you.
Daniel Gilbert | Mar 30, 2016 at 10:42 am ETDon't waste money on bad URLs! Use this free AdWords script from contributor Daniel Gilbert to check your landing pages.
Daniel Gilbert | Dec 16, 2015 at 10:31 am ETFormer Googler Daniel Gilbert shares an AdWords Script from Brainlabs that will automatically create heat maps from your data.
Daniel Gilbert | Nov 18, 2015 at 12:37 pm ETFormer Googler Daniel Gilbert shares a Brainlabs script that helps you avoid disaggregated data in your AdWords campaigns.
Daniel Gilbert | Oct 21, 2015 at 10:54 am ETColumnist Daniel Gilbert presents a new free script from Brainlabs that will let you manage your Google Shopping campaigns with keywords.
Daniel Gilbert | Sep 23, 2015 at 10:28 am ETFormer Googler Daniel Gilbert of Brainlabs shares a script to help you identify wasted AdWords spend using n-grams.
Daniel Gilbert | Aug 26, 2015 at 10:22 am ETIn response to demand, former Googler Daniel Gilbert shares a Brainlabs script that allows you to bid to position in AdWords.
Daniel Gilbert | Jul 29, 2015 at 10:12 am ETFormer Googler Daniel Gilbert has an improved script to let you adjust your AdWords bids -- desktop and mobile -- every hour of every day.
Daniel Gilbert | Jul 1, 2015 at 10:50 am ETFormer Googler Daniel Gilbert shares a script from Brainlabs that calculates how recently your AdWords data has updated.
Daniel Gilbert | Jun 3, 2015 at 10:55 am ETFormer Googler Daniel Gilbert shares another script from the Brainlabs team that will look at your search query data to reveal performance insights.
Daniel Gilbert | May 6, 2015 at 9:41 am ETFormer Googler Daniel Gilbert shows you how to turn the static AdWords Auction Insights data into a report that tracks your closest competitors over time.
Daniel Gilbert | Apr 8, 2015 at 9:54 am ETAfter sharing a testing script last month, columnist Daniel Gilbert reviewed feedback and used it to make improvements.
Daniel Gilbert | Mar 11, 2015 at 10:02 am ETColumnist Daniel Gilbert wasn't satisfied with AdWords' native A/B testing capabilities, so he and his team wrote a script.
Daniel Gilbert | Feb 11, 2015 at 9:50 am ETColumnist Daniel Gilbert shares Brainlabs' AdWords script that lets you set 24 different hourly bid multipliers, 7 days a week.
Daniel Gilbert | Jan 13, 2015 at 1:10 pm ETMany of you will have heard about Google’s decision to terminate exact match (at the same time as telling us that it’s for our own good). It’s a clear move to grab some more advertising dollars, and the news has been met with fury by SEM experts. Most two-year-old kids know that there is a semantic difference between singular and plural […]
Daniel Gilbert | Sep 29, 2014 at 2:35 pm ET