Daniel Waisberg

Daniel Waisberg is the Head of Web Analytics at easynet search marketing, an Israeli firm. He has managed Web Analytics and Online Competitive Analysis for several websites and is currently responsible for the measurement, analysis, and optimization of over a dozen websites. He holds a M.Sc. in Operations Research and Decisions from Tel Aviv University, where he developed a statistical model that helps to optimize websites using Markov Chains. Daniel is a frequent speaker at the eMetrics Marketing Optimization Summit and the Chair of Marketing of the Web Analytics Association. You can follow him on Twitter @danielwaisberg.

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