Digital Marketing Depot

Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics -- from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land and Marketing Land, and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.

4 myths of paid search bidding

Competition is fierce in the world of paid search advertising. And it’s getting tougher all the time. As the Google paid search platform continues...

How to build an in-house link building team

Getting traffic and attention through the ‘usual’ means of social media is simply not enough. You need a solid link-earning strategy in order to...

5 hot trends in advanced analytics

Marketing data is everywhere. With so many new consumer touchpoints – from chatbots, to in-store beacons and virtual assistants – the sheer...

How much is a happy customer worth?

In today’s highly analytical marketing world, is it really possible to place a value on customer happiness? Well, yes. And that’s just what...