Eric Papczun

Contributor

Eric Papczun is the Vice President, SEO and Feeds at Performics.

The New Frontier Of Mobile Optimized Video, Part 2

In my last column, I addressed the frontlines of mobile video optimization and also discussed the transformation of online video placement as a shift...

Mobile’s New Frontier: Optimized Video

The mobile market continues to grow as we head into 2011. Specifically, the smartphone market has seen an enormously robust 96% growth rate from Q3...

Revisiting The Basics Of Video SEO

According to web metrics company comScore, 183 million U.S. internet users watched online video during the month of May, watching nearly 34 billion...

The Four Pillars Of Viral Videos

Have you ever watched a video on YouTube and wondered how it could have gained more than 1,000,000 views? Many brands ask themselves the same...

Why You Should Adopt HTML5—Now

HTML5 continues to grow and gain adoption across the web, as many marketers have discovered the advantage of HTML5 to extend video to a wide range of...

Are You Ready For The New iPad Era With HTML5?

The enormous popularity of the iPad has already changed the way many users consume video. From a video search perspective, marketers and SEO experts...

Sports Fans Score Big Wins With Video Search

Each year, the number of college basketball fans that flock online to view games for March Madness continues to grow. Experian Simmons Data Stream...

My Video Search Holiday Wish List

The holiday season is well on its way in the U.S. with our biggest feast, Thanksgiving, and largest shopping day of the year, Black Friday, behind...

Online Music Videos Make A Comeback

I want my, I want my, I want my OMV (Online Music Video)… Yes, that’s right! Popular music videos are about to make a comeback, not on the...

HTML 5: A Dream Come True For Video SEM

Imagine if you could click on a video and instantly watch it play without clicking through the annoying pop-ups that require you to download the...

Optimize Your Videos For Prime Time

Many savvy advertisers are making strides in attracting their target audience with online videos. They are utilizing popular video sites such as...

March Madness & The Evolution Of Online Video

Online video is quickly becoming a dominant medium that is necessary for survival in the online world. The 2009 NCAA Championship was a televised,...