Erica Conner

Erica Conner is an Account Team Leader at iProspect where she works to successfully implement and manage paid search advertising campaigns and search engine optimization strategies for several categories within a major CPG Fortune 500 company. Erica's focus is to ensure that her clients achieve their brand awareness and initiative goals by leveraging both strong project management skills as well as the development of her team. Conner joined iProspect in early 2009 as a Search Marketing Specialist, and has worked with several P&G brands within the Hair Care and Feminine Care categories. She successfully leverages consumer insights to provide targeted creative and tactical optimizations for her campaigns. Herr insightful recommendations have allowed her to build strong relationships with her clients and their agency partners, and provide impressive results that meet goals and objectives. Prior to joining iProspect, Conner worked at Lever Interactive in Downers Grove, Illinois as an Account Strategist focusing on paid search campaigns for a variety of clients. She holds a Bachelor's degree in Communications from Saint Louis University, College of Art & Sciences.

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