Geoffrey Shenk is Managing Director of Kenshoo North America, with over 13 years of experience in digital advertising and search engine marketing. He has worked for analytics, ad-serving, rich media, ad-networks and optimization companies including AllAdvantage, Walt Disney Internet Group, I/PRO, DoubleClick and Google. Geoff has been a panelist, speaker and presenter for interactive media & search engine marketing related events and has worked closely with fortune 500 companies to improve online marketing effectiveness. Mr. Shenk has also held the position of Chairman of North America of SEMPO (Search Engine Marketing Professional Organization) since 2009. SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it.

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