James Green
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James Green

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About James Green

James Green is chief executive officer at search retargeting leader Magnetic charged with driving overall company expansion and building out Magnetic’s search retargeting infrastructure.

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James Green's latest articles

Apple

Why Vertical Search Is Threatening Google’s Reign

Until recently, Google has dominated search. It has been the main stomping ground for consumers looking to buy products, visit sites, or conduct research. However, the nature of search is changing, especially on mobile devices. My own search behavior is a prime example. As a frequent traveler, I go straight to Kayak.com to search for […]

PPC

Fixing The Agency Disconnect Between Search & Display Buyers

It is my sincere hope that at some point during the holiday season, the people who work on search at various digital agencies have had an opportunity to meet the people who work on display ads. Because the likelihood is, whether it was at the company holiday party or even over fruitcake and eggnog at […]

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