Jessica Bowman

Jessica Bowman is a free agent SEO strategist available for SEO site audits, SEO training and helping in-house SEO programs become a well-oiled machine that cranks out profits.

Not Everyone Has The Aptitude For SEO

Large companies with many divisions have many SEO opportunities, yet also many challenges. One of the first things I do when consulting with...

Outsourcing To Increase SEO Throughput

Even with budgets getting tightened, your SEO program may be kicking, but the head count you requested to keep the program moving upward may not get...

Do You Need SEO Standards For Your Company?

The debate on the need for SEO standards continues, with no clear industry-wide consensus. Without a doubt, however, your company should have SEO...

Protect Your Employees, Online

Have you ever checked out what people are saying about your brand on blogs and on photo-sharing sites such as Yahoo’s Flickr or Google’s...

The In-House SEO Life Cycle

Every in-house SEO program follows a typical life cycle that has for main phases: Courtship, Honeymoon, Reality and Synergy. The duration of time it...