Kelly Gillease

Kelly Gillease is Vice President Marketing at Viator, the largest online provider of tours and activities worldwide. In addition to actively managing Viator's in-house search engine marketing efforts, she also oversees Viator's marketing in print, television and email, as well as affiliate marketing and other online channels. A frequent speaker at the Search Marketing Expo (SMX) conferences, Kelly is also a regular editorial contributor for Search Engine Land's 'In House' column. She is also the host of SEMcast, a search engine marketing podcast on geekcast.fm.

In-House Video Marketing Via YouTube

The second largest search engine on the web after Google is YouTube. In-house search engine marketers often overlook the promotional possibilities of...

5 Handy New AdWords Editor Features

In early May, Google released version 9 of AdWords Editor, with some fantastic new changes for in-house search marketers engaged in hands-on...

Retargeting Is The New Black

If you’re an in-house online marketer like me, no doubt your inbox also seems to be coming increasingly inundated with solicitations to try the...