Marshall Simmonds

is the founder and CEO ofDefine Media Group, the enterprise audience development and search marketing company. He consults with top brands worldwide and is a leader in digital marketing and search.

Marshall was responsible for building About.com into the most successful content network on the Internet. Acquired in March, 2005 by The New York Times he was named chief search strategist and was responsible for strategic initiatives, maximizing traffic and search engine exposure for NYTimes.com, Boston.com, IHT.com and About.com. During his time at the NYT he grew search referrals to over 25% of total traffic.

As a leader in the search industry since 1997, Mr. Simmonds has consulted with the biggest brands online including; The New York Times, About.com, The Boston Globe (Boston.com), New York Magazine, Wenner Media, Hearst Digital Publications, Time Inc, AOL, Conde Nast, Daily Candy, Newsweek, Oprah.com, AARP, ConsumerSearch, TV Guide, ToysRUs, ESPN International, PCMag, NHL.com, Real Age, Madison Square Garden, National Geographic, Rainbow Media, Hewlett-Packard, CBS, The Canadian Broadcast Company, Readers Digest, Gawker Media, Intel, Citigroup, CitySearch, Yellow Pages, TicketMaster, Expedia, Evite and many others. Marshall studied Psychology at Portland State University in Oregon.


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