Patrick Stox

Patrick Stox is an SEO Specialist for IBM and an organizer for the Raleigh SEO Meetup, the most successful SEO Meetup in the US.

Fun with robots.txt

Columnist Patrick Stox provides some dos and don'ts for creating your robots.txt file -- along with examples of companies who have gotten creative...

The myth of the duplicate content penalty

There is a lot of confusion surrounding how Google handles duplicate content, but columnist Patrick Stox aims to clear it up once and for...

SEO is as dirty as ever

Search engine optimization has built credibility over the years, but spammers and black-hat practitioners still give it a bad name. Columnist Patrick...

What is quality content?

Columnist Patrick Stox takes a comprehensive look at what Google might consider to be "quality content" and adds his own thoughts and tips based on...

The true value of technical SEOs

While many view technical SEO as a simple matter of implementing best practices on a website, columnist Patrick Stox argues that the best...

Dear Santa: An SEO Wish List

'Twas the day before Christmas, and here on the site, Patrick Stox reveals what SEOs want from Santa...

Why Everyone Should Be Moving To HTTP/2

A Google spokesperson recently revealed that GoogleBot will soon support HTTP/2. Columnist Patrick Stox explains what this is and what it means for...

Take Back Your Lost Links

Lost traffic after a website relaunch? Columnist Patrick Stox provides a handy guide on how to reclaim your lost links with...