Vic Drabicky

Vic Drabicky is the Vice President of Strategic Accounts, where he utilizes his vast experience with cornerstone clients to lead iProspect’s efforts with Adidas, Neiman Marcus, Staples and other top brands. He leads business development for the organization, manage the P&L for iProspect’s strategic accounts and leads team operations for these client services groups. With experience across the media and online advertising categories, Drabicky has offered iProspect/Range his experience for more than seven years, most recently as Director of International and Vertical Market Development. He specializes in developing holistic online marketing campaigns and is driving the industry’s evolution in measuring and properly attributing online and offline campaigns. He has parlayed this talent into successful marketing strategies and search campaigns for major retailers such as Neiman Marcus, Juicy Couture, Burberry, Hermes of Paris, L’Occitane en Provence, Cole Haan, Nike and many others. Currently, Vic and his team conceptualize and implement marketing efforts for clients in more than 20 countries and 10 languages. Drabicky was named one of MediaPost’s Rising Stars of 2004. He has been a featured speaker at industry conferences ranging from eTail and SMX to Shop.org and Luxury Interactive, and has offered industry expertise in several publications including Women's Wear Daily, DM News and Hotel Executive Magazine. Drabicky holds a Bachelor of Arts in Broadcast Journalism from Texas Christian University, and while a native Texan, currently resides in New York City.


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