Sign up for weekly recaps of the ever-changing search marketing landscape.
“Beam Me Up” Works To Beam You Up To Star Trek, On Bing
Bing is continuing to honor Star Trek (and promote tomorrow’s release of Star Trek Into Darkness, the latest in the Star Trek film franchise) by boldly going where no homepage has gone before.
After announcing their Klingon translator yesterday, Bing dedicated their homepage to the iconic series today, serving up numerous Star Trek facts and images when users search on secret star trek phrases.
Today’s Bing homepage features the planet Mercury, along with hidden links to facts about the planet, a film on space travel, and Mercury-inspired music performed by the BBC Philharmonic.
By entering the famous Star Trek “beam me up” phase, Bing transports users to an interactive image of the Starship Enterprise traveling through space.
From the image above, users can click on a variety of links that takes them deeper into more classic Star Trek images and trivia, offering Trekkies somewhere new to hangout online today.