Discover what's up in the business of marketing each Friday.
Bing Offers Free T-Shirts … For Your Xbox Avatar
Let’s give Microsoft’s marketing folks some credit for thinking inside the box. Literally. They’ve taken their Bing promotional efforts inside Microsoft’s own Xbox gaming platform with free codes that let Xbox Live users outfit their avatars in Bing t-shirts.
That’s what you’ll see when you search Bing with the magic search phrase. As Bing said on Facebook, “Your Xbox LIVE avatar might not be a real person — but that doesn’t mean they shouldn’t still be fashionable.” So very, very true.
Bing t-shirts on Xbox avatars? Sounds pretty clever to me, but I’m a Playstation guy so you Xbox folks get the final word on this one.