• http://www.ohmybrain.com/ Brian Williford 

    In the near future we will not search for content. Content will search for us.

  • Grant

    Glad to see that someone is finally starting to use ‘collective’ like data in their search results… we launched http://www.likelysearch.com/ last year as a quick proof of concept that this idea has legs. I really hope that the bing search team gets access to the ‘messages’ that fb users type in when sharing a link as that text is the anchor text of the modern web.

  • http://www.buyingcheap.co.uk Gareth O’ Neill

    This is brilliant and provides Bing with the USP that makes it a real threat to Google’s dominance in search.

  • http://www.marketingignite.com Johan Hedin

    I think that the like buttons can be exploited a lot by spammers..All you have to do is to hire a bunch of them and like your site so there has to be more deeper signals and more reliable measures if they are to compete with Google’s technology..

  • Mimsy

    I like a lot of things my social network doesn’t like, and vice versa.

    Useless to me. Good for sheeple, I guess. And there are a LOT more sheeple than independent thinkers, for sure.

  • http://www.getfoundfirst.com Luke Alley

    Sure, I’ll notice a website that my friend has Liked or +1′d but I think I would trust the search engine with the best algorithm to find the best results. That is the magic of a search engine, you type in a question and it pops out the answer. Like Johan said the like buttons can be exploited. I have friends that ask me to like something just because I’m their friend, not because I feel strongly about the issue or really like the website. Apart from 1 or 2 people closest to me, I don’t care too much about what my friends in high school think of sites.

  • http://www.antezeta.com/blog/ Sean Carlos

    Any word from bing as to when this might roll out worldwide? It appears to be US only for now if I’m not wrong.

  • http://www.thenerdblurb.com Jeremiah

    I guess you can say ANYONE with “two brain cells rubbing together” could see this coming from a “MILE” away… lol – With the current battles going on between Google and Bing, it was just inevitable. And I look at this kind of like an “audible” to the move that Google had recently with the +1 Ranking System that they came out with, just like you said here Greg. I don’t know why I’m kind of repeating what you just said, but I guess I feel like “venting, and giving my own 2 cent’s as they say, lol :-P”

    This was a very well written article and very informative Greg, GJ again dude. For my line of work (IT), it’s BEYOND critical, as you can imagine – Thanks.

    And also thanks for keeping me and everyone else here updated on the “search engine WARS, as I call them”, and as I said in an earlier blog post – “Boy am I happy I found this website! LOL, I can’t believe I’ve never stumbled on this in all my days…. weird…..” lol but at least I found you now!