Bing Webmaster Tools Integrates Yahoo Traffic Data
Bing Webmaster Tools now has fully integrated in Yahoo’s traffic numbers as well. So if you have seen a spike in your Bing Webmaster Tools traffic charts, this is the reason why. You should see your impressions and clicks data spike up, while the click through rate numbers may fluctuate from the norm as well. […]
Barry Schwartz on August 25, 2011 at 9:54 am | Reading time: 1 minute
Bing Webmaster Tools now has fully integrated in Yahoo’s traffic numbers as well.
So if you have seen a spike in your Bing Webmaster Tools traffic charts, this is the reason why. You should see your impressions and clicks data spike up, while the click through rate numbers may fluctuate from the norm as well. Since Bing now fully powering Yahoo search’s organic results, virtually in most geographic locations now, Bing has decided to integrate their data in the tool.
There are many webmasters who would love an option to filter this data by search provider, i.e. see Bing vs Yahoo data but currently it does not seem possible.
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About the author
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.