Business.com Up For Sale, Bidding Starting At $300 Million

Jun 22, 2007 at 9:02am ET by Barry Schwartz

Business.com Could Hit Jackpot on Auction Block from the Wall Street Journal reports that Business.com is “on the auction block.” The popular business-to-business directory is expected to make between $300 to $400 million on the sale.

Who would be interested in buying Business.com? The Wall Street Journal believes that Dow Jones and New York Times might be some of the companies to make an offer.

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

See more articles by Barry Schwartz >

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2 COMMENTS ON Business.com Up For Sale, Bidding Starting At $300 Million

Paul, June 22nd, 2007 at 1:43 pm ET:

OK, so now we have a interesting thing to discuss. If I remember correctly, YouTube got $1.4 billion from Google. On the other hand, Business.com has an estimated price 3-4 times less. From the “business” point of view, it would seem web 2.0’s YouTube is far more valuable and profitable than Business.com is. I judge no one, but I would say things should have been on the reverse shot. How good is YouTube for the web world/for the internet when compared to Business.com? Is YouTube 3-4 times much better? I really doubt that. Hopefully we won’t see the day when Web 2.0 holds 99% of the internet

Paul, June 26th, 2007 at 4:05 pm ET:

It seems I’m all alone here, nobody interested in discussing on this issue :)

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