Up For Sale, Bidding Starting At $300 Million Could Hit Jackpot on Auction Block from the Wall Street Journal reports that is “on the auction block.” The popular business-to-business directory is expected to make between $300 to $400 million on the sale.

Who would be interested in buying The Wall Street Journal believes that Dow Jones and New York Times might be some of the companies to make an offer.

Related Topics: Business Issues: Acquisitions & Investments | Channel: Industry | Search Engines: B2B Engines


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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  • Paul

    OK, so now we have a interesting thing to discuss. If I remember correctly, YouTube got $1.4 billion from Google. On the other hand, has an estimated price 3-4 times less. From the “business” point of view, it would seem web 2.0′s YouTube is far more valuable and profitable than is. I judge no one, but I would say things should have been on the reverse shot. How good is YouTube for the web world/for the internet when compared to Is YouTube 3-4 times much better? I really doubt that. Hopefully we won’t see the day when Web 2.0 holds 99% of the internet

  • Paul

    It seems I’m all alone here, nobody interested in discussing on this issue :)

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