Call Tracking and Analytics – Webcast This Thursday
This Thursday, May 15, at 1 PM EDT, our sister site, Digital Marketing Depot will host a webcast on call tracking analytics and mobile and paid search.
According to Google, 70% of mobile searchers will call a business directly from the PPC ad using click-to-call. Call tracking allows marketers to identify which ads, search keywords, and campaigns are generating phone calls. Join us on Thursday when John Lee of Clix Marketing and Search Engine Land’s Greg Sterling discuss how marketers can benefit from call tracking and how it can be used to and generate high-quality leads.
Registration is open at Digital Marketing Depot.
Some opinions expressed in this article may be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here.
(Some images used under license from Shutterstock.com.)
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