comScore: Google Has 81% Share In India
Aug 20, 2008 at 11:06am ET by Barry Schwartz
We all know that Google dominates search market share in the United States, but Google really dominates in India. A recent comScore release says that Google search share in India is 81.4%, with over 1 billion searches conducted in June.
Yahoo follows with 9.4 percent or 117 million searches, then Ask.com’s properties with 1.9 percent or 24 million search, and then Microsoft’s properties with 1.7 percent or 22 million searches in June in India.
“The Indian search market is dominated by global Internet brands, with Google attracting the wide majority of searches,” said Jack Flanagan, comScore executive vice president. “As the top local player in the search market, Indian web portal Rediff.com attracts slightly less than 2 percent of all searches, indicating that there is substantial room for growth among the local Internet brands.”
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