More from Search Engine Land: Page 4

Google SEO

Are Lower Case Titles In Yahoo Coming From Anchor Text

At the last WebmasterWorld PubCon, there was a site clinic where one of the issues that came up was Yahoo not using the title tag for a specific site. Instead, Yahoo got titles for these pages in a place no one could figure out, and the titles were all in lower case. Recently, this has […]

Ecommerce

Google Pushing Google Checkout More

Google has sent out a promotion to Google Checkout Merchants, notifying them that all new Google Checkout customers get $10 from Google. Technically, this is a $10 sign up bonus, the details explain that if you sign up before February 15, 2007, and you are a new user to Google Checkout, you will get $10 […]

SEO

Industry Moves: Peter Horan Goes To IAC

Peter Horan, who was the About.com CEO until its acquisition by the New York Times and then moved west to head up small business portal AllBusiness.com, has now been appointed CEO of IAC Media & Advertising. According to the company, “The CEOs of the Media & Advertising businesses will now report to Mr. Horan, including […]

SEO

Advanced Local Search Optimization Tips

Extreme Local Search Optimization Tactics by Chris Silver Smith of SuperPages.com at the Natural Search Blog has given us seven “extreme” local SEO tips we might try in our local SEO campaigns. Here they are in short.

Content

Wired Looks At Yahoo Failures Over The Years

How Yahoo Blew It by Wired, tells the story of Yahoo’s failures over the past years. The article starts off explaining that Yahoo could of bought Google, but Google turned down the $3 billion offer made by Yahoo. The article then summarizes Google recent success after their IPO and says, “And what must infuriate Semel: […]

SEO

Q&A With Gabe Rivera, Creator Of Techmeme

Over the past decade, I’ve seen a lot of search tools that were supposed to transform my life. Few of them have. But Techmeme was one of those. When it kicked off back in September 2005, I wrote a review, gave it a preliminary thumbs-up and soon found myself addicted. It has become my newspaper, […]

SEO

Where’s The Date In SearchCap Emails?

I’ve had a couple readers ask me why the emails we send out for SearchCap don’t carry the date in the subject line. The answer is simple. Because we can’t. Not right now. But we will in the coming weeks, promise. SearchCap is mailed out through FeedBurner. They have a great system that automatically sends […]

SEO

Q&A Land: New Column From Search Engine Land

One of my resolutions in starting Search Engine Land was to spend more time doing Q&As with people. There’s no better way to ensure I do that than to start a column. So I’m happy to announce that Q&A Land becomes the second column offered by Search Engine Land. Unlike Link Week, which started this […]

Apple

comScore: Email Top Reason For Mobile Internet Access

Just released from comScore is a new wireless report that captures a range of metrics and attitudes from U.S. mobile users. Here’s the press release. Among the key findings were the following: 14% of users have given up their landlines 33% strongly agree they “feel lost” without their cell phone 17% subscribe to wireless Internet […]

PPC

SEMPO Hits 500 Members, Wants Your Input On State Of SEM Survey

The Search Engine Marketing Professional Organization (SEMPO) announced today that it has 500 individual and corporate members in more than 20 countries. SEMPO also opened its 2006 annual survey focusing on the state of search engine marketing throughout the world. The 2006 Survey will include participants from Europe this year. Results of the survey will […]

Ecommerce

Vizu Seeking To ‘Democratize’ Market Research

The Internet is awash in data, so much data in fact that one can find numbers on just about any subject. Yet primary research can be very expensive and cumbersome. There are inexpensive polling tools such as Zoomerang or Survey Monkey, which offer a cost-effective way to survey users. But the methodology doesn’t produce statistically […]

Ecommerce

Disclosing When Queries Are Autocorrected

Google Auto-correcting Queries from Google Operating System notes that Google seems to have moved beyond suggesting spelling corrections and now automatically does them for you. Actually, I think this is the stemming feature kicking in. However, it highlights that it’s useful for search engines to tell you exactly what they’ve modified, if they do so.

Google

New Google Checkout Promo; New Google Trust Worries

Gary Price pointed out something new to me on Google, the ability to filter product search results from merchants using Google Checkout. But more important, Google’s promoting this new feature right within its main search results. That move, along with just having dropped map links to competitors and in the wake of last month’s tips […]

Local

Google No Longer Linking To Yahoo, MapQuest Maps

Search Engine Land got an email this morning from Another Blogger alerting us to the apparent fact that Google had removed links to Yahoo and MapQuest maps. Previously, a search for “541 Lexington Avenue New York” (W Hotel), for example, would have yielded a choice among Google Maps, Yahoo and MapQuest. Here’s the same search […]

Content

Wikiseek: Leveraging Wikipedia For Web Search, Poorly

The Wikipedia search engine has arrived — Wikiseek — but it’s not the Wikipedia search engine you’re thinking of. Wikiseek is completely different than the Search Wikia project backed by Wikipedia founder Jimmy Wales that I wrote about last month. Below, a look at the disappointing new service along with a revisit to how it […]

Ecommerce

MetaGlossary – Two Million Terms, Phrases And Acronyms

MetaGlossary provides users with access to over 2 million words, terms and so on. It works in a similar manner to the Google define: function, though I’ve found that it tends to be rather more comprehensive. Definitions for ‘search engine optimization’ resulted in 1 related phrase with Google and 15 with MetaGlossary. Google gave a […]

Ecommerce

Greg Linden Mothballs Findory

I never got into Greg Linden’s Findory service much. Now after three years, he’s announced the personalized information service is effectively being mothballed. What’s there should keep working, but he has no plans to expand or improve the service further. I may not have used Findory much, but I’ve continued to be impressed on Greg’s […]

SEO

SEO Blogs Under Hack Attack

First Graywolf’s blog was hacked, then I just found Stuntdubl has gone down when I was about to send some link love his way. I’ll hold that for tomorrow. They’re not the only ones. The culprit is over here and writes (NOTE: Links no longer work as this WordPress hosted account was promptly suspended for violating the terms of service): My name is XXX. […]

Google SEO

More Spotting Google’s Related Searches At Bottom Of Page

Last month, we reported how Google was testing related searches at the bottom of search results pages, which Google’s Matt Cutts confirmed in comments on our post. In the past few days, I’ve seen a flood of further posts about related searches as more and more people spot these. Yes, they do seem to be […]

Google

Googlers Give Overwhelmingly To Democrats; Google’s PAC Gave More To Republicans

Google contributes thousands to conservatives from USA Today looks at how while 98 percent of Google employee money went to Democrats in the last election, the company-controlled Google NetPAC gave 61 percent of its contributions to conservative candidates. Then again, donations of $31,000 were tiny and the "company" PAC has donations that come almost entirely […]

Microsoft

Looking At Microsoft’s Continued Long Game In Search

Hooked on Google from the San Jose Mercury News revisits a theme from Microsoft that I’ve reported to readers over the years. That’s how Microsoft’s failure to beat Google in search — despite millions in spending — gets the "it’s early days, give us time" defense from Microsoft. The defense is partially true, but it […]

Content

Hacking Google To Help It Improve Security

Last Friday, Philipp Lenssen wrote a fascinating post describing how his associate Tony Ruscoe was able to access Philipp’s Google account: “It’s your worst nightmare – someone reads parts of your Google emails, views your docs, modifies your spreadsheets, checks out your reading habits on the Google personalized homepage or Google Reader, and goes through […]

Content

New Year’s Resolution: Know Your Inbound Link Potential!

So what’s your linking strategy for 2007? I mean besides get as many as possible? Maybe you’re adding link bait? Or buying links? Or ramping up your link-loaded "press releases" to six per month?  Buying old sites and 301’ing them? Or maybe you want to get to the Digg homepage? Reciprocals? Three ways? Ask your college […]

Content

Link Week: New Column From Search Engine Land

I’d like to welcome Eric Ward who kicks off Link Week today, a regular weekly column from Search Engine Land. Eric’s has been both building links as a professional over the past 14 years and educating people about the space over that time. We’re thrilled to have him writing for us. Link Week is the […]

Content

Search Patent Documents for 1-12-07 – Limited Access Documents in Search Results

A wide range of newly published patent applications and granted patents, covering such ground as subscribed content in search results from Google; tag searching, detecting similar audio files, and simpler support vector machines from Yahoo; geographic based searching from MetaCarta; and data center architecture and smarter results to queries from Microsoft, amongst others…

Ecommerce

If Google *Really* Copied Yahoo…

About a month ago, Yahoo’s Jeremy Zawodny and Google’s Matt Cutts traded a number of sharp barbs over design similarities in Yahoo and Google. Google copied Yahoo! No, Yahoo copied Google! Danny described the tiff in Google Copies Yahoo’s IE7 Page; Originality War Breaks Out!, writing “If I had time and desire, I’d sit here […]

Google

Google: Free Real-Time Quotes Here To Stay

Many financial web sites, including Google Finance, Yahoo Finance, Forbes and others were offering free real-time quotes to users until last fall, when the New York Stock Exchange increased the fees it charged for displaying market data. In response, many of these firms teamed up to form NetCoalition.com, a Washington trade group that petitioned the […]

Content

The Right Way To Ask For A Link

I can’t tell you how many times over the years I’ve received link requests that are variously inept, ridiculous, or worst of all, generated by some idiot link exchange software. I’ve also heard people agonize at SES conferences over how difficult the link building process can be. But link building isn’t difficult, really, when done […]

Bing

Eye Tracking In MSN Search

Spotted via Resource Shelf, a new paper from Microsoft Research focusing on user eye tracking behavior while viewing MSN search results. The study used eye tracking methodologies to explore the effects of changes in the presentation of search results. Among the interesting findings: Adding information to result snippets significantly improved performance for informational tasks but […]

Google

Matt Cutts On Appealing Google Malware Warnings

For some time now, Google has scanned web sites for potentially malicious software that can download and install itself on a web site visitor’s computer simply by viewing a page. If Google detects a potential threat, it displays a warning message when a user clicks a result link (you can see an example of this […]

SEO

Local And The Paradox of Participation

Yesterday’s SearchDay article referenced a Yahoo-Harris Poll conducted in October about user-generated content and its importance to local buying decisions. The poll involved roughly 2,700 U.S. adults. Here were the verbatim questions and the top-level findings:

Advertising

Microsoft adCenter Offering Webcast Next Week

Looking to better understand Microsoft’s adCenter and the tools it offers that let you target searchers by demographics? Microsoft’s doing a webcast about the system and related tools next Wednesday, January 17, at 8:30am. You’ll find more detail and registration information here. It’s the first time Microsoft adCenter says they’ve done an online seminar like […]

SEO

Interview with Ask.com “Head Chef” and CEO Jim Lanzone

Spotted via Marketing Pilgrim, this interview with Ask.com CEO Jim Lanzone by Donna Bogatin at ZDNet on his vision and his role within both Ask and parent company IAC: “We are a world-class technology company and we are able to take ingredients from our sister companies, luckily in many cases premium ingredients because they are […]

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