AdWords Editor 3.0 Available For Windows; Mac Version Coming In Weeks

The Inside AdWords Blog announced that the AdWords Editor program has been updated and has extra features including: Add or edit site-targeted campaigns Add or edit negative sites for keyword- and site-targeted campaigns Edit another account while posting or checking your changes Pause or resume individual ads, keywords, and sites See the number of rows you've selected in the data view You can upgrade when you launch the application, as the update should happen automatically. Google does tell us that the Mac edition will be coming "in a few weeks." As per a comment at my blog, please mak [...]


Google Ink Sends Ask.com New Google Pen

First Ask.com had some fun with Google earlier this month, joking about how their Google pen "flatlined" and ran out of ink during a crucial meeting. Now Google gets in on the joke in good spirit, sending Ask a new pen along with a letter discussing the Google Pen's "redundant" architecture. Ask.com's Google Pen Service Restored from the Ask.com Blog share a picture of the pen and the letter, which offers Google's apology for the pen failure. The letter reads: We noted your suboptimal experience with our Google pen and are thus pleased to send you -- at no charge -- a re [...]


Microsoft To Buy Health Search Engine Medstory Inc.

Microsoft to Buy Health Information Search Engine at the New York Times reports that Microsoft is buying the Medstory health search engine. Microsoft plans on building out a specialized search engine focused on delivering medical information to consumers, the story reports. There are a number of health search engines including the leader: WebMD, RevolutionHealth, Google is working one up with Adam Bosworth, and some smaller players. Postscript: Here is the Microsoft press release. [...]


SearchCap: The Day In Search, Feb. 26, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web: From Search Engine Land: Video Search Challenge Isn't Speech Recognition, It's Content Owner Management Millions of Videos, and Now a Way to Search Inside Them from the New York Times is a big giant love story to video search firm Blinkx, suggesting that the idea of finding video content will take a leap through new idea of speech recognition. In reality, it's not... Google Video Plus Box Results Philipp Lenssen spotted plus box results at Google for Google Video results. He noti [...]


Google Steps Up Web Page Malware Notifications

The Google Webmaster Central Blog announced that they are now stepping up malware notifications to webmasters. They are giving more detailed reports on the malware issues with a specific site and they are also sending email notifications to webmasters about these malware warnings. In the past, Google just posted a message in the Webmaster Central console telling you that you had malware and how to remove the message. But it did not give you detailed information on where the malware was discovered. Now Google will show you example URLs that they have determined to be dangerous. This enable [...]


Google Ordered To Change AdSense Contract By South Korea’s Watchdog

S. Korean watchdog orders Google to fix unfair contract clauses by Yonhap News (and see longer version here) reports that Google has been ordered to change its AdSense contract to be more publisher friendly. The Fair Trade Commission said the contract is currently enabling Google to "one-sidedly cancel advertisement deals" with publishers. It also raised concerns that the contract provided no payment guarantees. Google said it will revise the contract. [...]


Video Search Challenge Isn’t Speech Recognition, It’s Content Owner Management

Millions of Videos, and Now a Way to Search Inside Them from the New York Times is a big giant love story to video search firm Blinkx, suggesting that the idea of finding video content will take a leap through new idea of speech recognition. In reality, it's not a new idea. It's been in practice for years. And despite those years, it has failed to transform how we search for video on the web. That's because speech recognition video search is overrated, especially given the true challenge video search faces -- just getting the content centralized in the first place. Search engines cann [...]


Google Checkout Australia Coming Soon?

Is Google Checkout coming to Australia? It appears that Google registered Google Payment Australia PTY. LTD. in Australia recently, which could be a sign of that. A reader pointed me to the Australian Securities & Investments Commission web site that shows a record for a Google Australia payments company. On January 4th of this year, Google seemed to have applied for the registration of the new company. The record also shows these past actions: 07/11/2006: 410A Application For Reservation of a Name of a New Australian Company 04/01/2007: 201C Application For Registration as a Proprietary C [...]


2007 SEMPO Board of Directors Announced

SEMPO has released the names of the 2007 board of directors. The board for 2007 includes: Chris Boggs, Avenue A/Razorfish (reelected) Massimo Burgio, Global Search Interactive (new) Fionn Downhill, Elixir Systems (new) Dave Fall, DoubleClick Inc. (new) Duane Forrester, Sports Direct Inc. (new) Sara Holoubek, Free Agent Consultant (reelected, currently treasurer) Gordon Hotchkiss, Enquiro (reelected, currently chairperson) Bill Hunt, Global Strategies International (reelected) Kevin Lee, Did-It (reelected) Jeffrey Pruitt, iCrossing (reelected, currently VP) Tanya Rietze, Hewlett-Packard (new) [...]


Google AdWords To Show Advertisers Exactly Where Their Contextual Ads Are Displayed

If you are an advertiser running Google AdWords on the content network, the only way to know where those ads are being run is to dig through raw logs and extract the content site URLs from the massively long AdWords referral strings. But in an article in the New York Times about competitor Quigo, Kim Malone from Google has revealed that they will be listing all URLs where advertiser's ads are appearing. In the next few months, Google’s advertiser reports will begin listing the sites where each ad runs, Ms. Malone said. I think this transparency is a good thing and could encourage more a [...]


Google Video Plus Box Results

Philipp Lenssen spotted plus box results at Google for Google Video results. He noticed it for a search on nightwish videos, but I do not see it myself. For a screen capture check out Philipp's Google Blogoscoped. We have covered two other plus box results in the past. Google "Plus Box" Puts Maps In Search ResultsGoogle Finance Plus Signs In Google Search Results I personally like many of these implementations. [...]


NASA & Google Earth Color Earth With Near Real Time Information

Garett Rogers summarizes a post at the Google Earth Blog explaining that Google and NASA now have added more KMLs (a file format used to display geographic data in an Earth browser) to Google Earth. The new files provide almost real-time information including: Sea Surface Temperature [KML File] Chlorophyll Concentration [KML File] Cloud Fraction [KML File] Snow Cover [KML File] Want to see what it looks like without having to download Google Earth? NASA has images here so you can see some of the imagery without Google Earth. [...]


Pew Research: Wireless Internet Grows

Amid an increasing body of consumer research showing that more Americans are using their mobile devices for more than just voice, The Pew Internet Project surveyed 1,623 U.S. adult Internet users in December, 2006. The survey broadly asked about wireless Internet access, whether on desktops, laptops or mobile phones. Here are the top-level findings: Some 34% of Internet users have logged onto the Internet using a wireless connection, either around the house, at their workplace, or some place else. In other words, one-third of Internet users, either with a laptop computer, a handheld persona [...]


3 Jump-Start Methods For Passionate Linking

For a lot of people, link building is a drag. It's like going to the dentist or writing that tax check every quarter... you don't really want to do it but you know you have to. It's that drag factor that makes a lot of people look for short cuts and easy methods to hurry the process along and get maximum bang for the shortest buck. Unfortunately, if this is how you feel about linking, it will be difficult to communicate the kind of enthusiasm you need to entice customers and industry experts to link to you. Some people think marketing means being cute or creating sizzle to attract atte [...]


SearchCap: The Day In Search, Feb. 23, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web: From Search Engine Land: Major Microsoft adCenter Bug Costs MillionsI normally would not report bugs like these but the adCenter blog just posted an official confirmation of the bug I reported early this morning at the Search Engine Roundtable. The bug is that advertisers were being charged astronomical prices per click, even though they have set their bids lower.... Happy Anniversary, ResearchBuzz!Tara Calishain's wonderful ResearchBuzz, tagged as "news about search engines, [...]


Major Microsoft adCenter Bug Costs Millions

I normally would not report bugs like these but the adCenter blog just posted an official confirmation of the bug I reported early this morning at the Search Engine Roundtable. The bug is that advertisers were being charged astronomical prices per click, even though they have set their bids lower. One example is an advertiser set a bid price of 50 cents as was charged over $280. There are many other cases, even some of advertisers being charged over a thousand dollars for one click. I suspect, based on the volume of reports at the search marketing forums that this bug has cost advertisers [...]


Happy Anniversary, ResearchBuzz!

Tara Calishain's wonderful ResearchBuzz, tagged as "news about search engines, databases, and other information collections," marked a major milestone yesterday, with 400 "issues" having appeared in nearly nine years of publication. If you're not familiar with ResearchBuzz, you should be. Many search marketers aren't familiar with the "other side" of the search universe, populated by people who actually spend their time sleuthing for information rather than trying to gain high rankings or improved conversion rates. Understanding the needs of searchers can help improve your own search marketin [...]


Yahoo Search Improves Movie Shortcut Results

The Yahoo Search Blog announced they have improved their movie shortcuts to add more information. The added information includes, movie trailers, user and critic ratings, a brief summary, and movie showtimes. For example, a search on Dreamgirls, 10025 brings up this Yahoo Shortcut. Of course other search engines offer similar results. + Google Dreamgirls, 10025 result + Ask.com Dreamgirls + Live.com Dreamgirls, 10025 Older screenshot shows a bug, but it is now fixed. The bug did not show the local show times based on the zip code... [...]


Top 25 Web 2.0 Start Ups To Watch

The Next Net 25 by Business 2.0 ranks the top 25 up and coming Web 2.0 for this year. Here is the ordered list: StumbleUpon Slide.com Bebo.com Meebo Wikia Joost Dabble MetaCafe Revision 3 Blip.tv Fon.com Loopt Mobio Tinypictures.us SoonR Turn.com Adify AdMob SpotRunner ViTrue SuccessFactors JanRain Logoworks Rearden Commerce SimulScribe Keep an eye out for them, we have already heard a lot of buzz on many of these companies. [...]


Search Suggestions The Default At Google China?

Philipp Lenssen reports that when you begin typing a search in at Google China, Google begins offering you suggestions. At Google.com, the default is not to give you suggestions, you have to go directly to Google Suggest to get that feature. It appears that Google China, by default, has Google Suggest turned on. Interesting. [...]


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