Yahoo to offer structured Web search from Macworld reports Yahoo is going to launch a new structured search component to their web search engine. Web search is typically considered “unstructured,” where there isn’t a real method of comparing sets of results side by side, in a data comparison grid structure. Yahoo hopes to offer structured […]
Philipp Lenssen reports via Ben Ari’s blog that an Israeli court has compelled Google to hand over the IP address of a Blogger account. The conditions of this require that the blogger, who allegedly committed slander, not reply to an anonymous email to reply to the motion. Since this blogger did not reply to the […]
Google Plans Service to Store Users’ Data from the Wall Street Journal reports Google may be offering an online storage service within a few months. We have heard rumors of such offerings in the past, going under code names such as “Platypus,” GDrive, Google Drive and Google “My Stuff.” Are these renewed rumors legit, or […]
Consumer behavior changes based on the day and time an individual is searching. It’s common to see conversion rates increase for dating sites in the early to late evening, while service-based industries often see a decline in conversion rates during those times. Adjusting your bids by time of day or day of the week can […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Beet.TV and Silicon Alley Insider discuss the new Adobe campaign (and others) featuring graphical ads and video overlay ads on YouTube. Below is a screenshot I captured after watching numerous streams because the ads don’t always appear. But the appearance of these ads indicates that YouTube is ramping up its monetization and experimenting with presenting […]
MeetUp Nabs Google Vet Dominic Preuss from Silicon Alley Insider reports Google’s product manager for local advertising has left to join a start up. Dominic Preuss worked at Google’s NYC for three and a half years running Google’s local business team. Preuss was hired as the vice president of marketplace at MeetUp. He will be […]
Building links in a competitive niche is one of the most difficult marketing tasks I’m asked to do. Not only do I have to work in link-saturated industries, but more times than not I have to find a way to out-rank a “complaint site” and/or Wikipedia. If you’ve ever tried to do this you know […]
The New York Times ran a kind of overview article this weekend about the mobile Web and the fact that it may still be far off as a practical matter. The article talks about different efforts, from the iPhone to Yahoo Go and recent Microsoft spin-off Zumobi, that are trying to make “surfing the mobile […]
The New York Times on Sunday covered mapping site EveryScape and its effort to create 3-D maps of urban environments, but also store and business interiors. (Here’s our post from when the site formally launched in October.) The Times’ piece focuses on the interior mapping dimension of what EveryScape is doing, which helps differentiate it […]
JotSpot to replace Google Pages soon? from Googling Google reports recent activity spotted with some of Google’s URLs. Tony Ruscoe wrote at a Google Blogoscoped Forum thread that https://pages-beta.google.com/a/google.com now contains the “service=jotspot” parameter in the URL. Google bought Jotspot in October 2006. Since then there have been rumors that Google would release a Wiki […]
Here at the end of 2007, it’s painfully obvious that the local search advertising market remains highly fragmented. Numerous local search experts attending the recent SMX Local & Mobile Conference reiterated the observation that businesses seeking to target local audiences have a plethora of options, and identifying and selecting the right locally-focused sites can be […]
Fires are burning again in Southern California, and the map makers are hard at work helping people know what’s happening where. Below, maps relating to the Corral Fire in Malibu: NOTE: For the latest fires, see this fire maps section of Search Engine Land, where any updates are listed. Los Angeles Times: Shows evacuation zones, […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.
The Secret Strategies Behind Many “Viral” Videos via TechCrunch has an awesome list of tips and techniques to make your YouTube videos a success. Here is a quick run down of some of those tips:
The Google Webmaster Central Blog has provided us with a listing of all those Googlers who help answer questions in the Google Webmaster Central Group. They are proud to announce they can support people in 12 different languages. Here is the rundown.
Google Blogoscoped reports Google has updated one of their help pages to include the words “selling links” when discussing link schemes. On the Why should I report paid links to Google? page, Google changed the document to add the words “selling links” through the page. One line now reads:
IAC Looks to Expand Web Presence in China from the Wall Street Journal reports Ask.com is planning on coming to China within two years. Barry Diller said he plans on spending $100 million to bring Ask.com to China. Diller told the Wall Street Journal, “We’ve certainly got enough capital to do damage,” and admitted there […]
Google Blogoscoped reports that Google has dropped the “video” link within the main top navigation at Google and replaced it with a “products” link. You can now find the “video” link by clicking on the “more” link, which will expand and show the video option at the far bottom of that drop down.
Miami woman sues missing husband for share of lottery win from the AP reports a husband was keeping a huge secret from his wife. The secret? He won $19 million in the Florida lottery jackpot! Donna Campbell is now suing her husband for half of his winnings, which turned out to be $600,000 after he […]
Search Engine Land is taking the Thanksgiving holiday off, and best wishes to all those celebrating today. We’ll be back with regular coverage tomorrow. Search engines are celebrating with special logos like those above. See the full-sized versions (including Yahoo’s animated one) and more special search logos in Search Engine Roundtable’s regular roundup, Thanksgiving 2007 […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
With the US about to celebrate the Thanksgiving holiday tomorrow, how are the major search engines gearing up to support an onslaught of Thanksgiving queries? Let’s take a look at how you can use them, ranging from flight tracking tools to special "shortcut" or "smart answer" boxes leading to related information. Many people travel by […]
Yesterday, Danny wrote a lengthy piece dispelling some of the myths and misinformation surrounding the pending Google acquisition of DoubleClick. Today CNET has two articles, one on the EU decision to apply more scrutiny to the proposed deal, as we expected, and another on privacy advocates’ concerns about the acquisition and the appropriate legal standards […]
Digg The Candidates is a new area on Digg that allows you to see what US presidential candidates are digging and doing on Digg. That’s right, you can check out what Barack Obama (with about 3,200 Digg friends) and Ron Paul (with about 6,000 friends) are up to. But is it really the candidates doing […]
This summer, the National Hockey League took a cheap shot. No, they didn’t redesign the league’s uniforms or put a team back in Winnipeg. Rather, they took control of overseeing the league’s websites. Since the domains had previously been run by each franchise, naturally the move has some team marketers feeling left out in the […]
The Google Base Blog has announced that they have cleaned up and streamlined the Google Base Bulk Upload Dashboard. Google said the new dashboard provides “a better overview of the status of your bulk uploads and your items.”
With all the talk of Amazon’s new $399 ebook reader (and blog, newspaper, magazine) Kindle, it made me think: What if Google had developed this or a similar device (the Gindle? Goodle?) instead of putting out Android? Of course, there’s nothing that precludes Google from doing such a thing in the future, but for now […]
Facebook’s Tracking of User Activity Riles Privacy Advocates, Members from the Wall Street Journal reports privacy group MoveOn.org is attacking Facebook over their Beacon Ads product. MoveOn.org has an online petition that asks:
In-house search marketers face many unique challenges, ranging from running huge or dispersed sites to finessing internal politics and corporate egos. I thought it would be interesting to get the inside scoop from five in-house search marketers that are both successful at their jobs and who command the respect of their peers.
So, I got this Google-branded lip balm from the Google Store. I couldn’t resist it—it just seemed like such a kooky thing for them to brand. After getting it, I feel like Google might be approaching some sort of critical mass, and that they could be in danger of losing control of their trademark. Is […]
Last week I had occasion to visit with a B2B prospect. Halfway through our meeting they voiced concern about their ability to uphold their end of the SEO partnership. Naturally, soon thereafter we were engaged in a spirited discussion on the main reasons B2B campaigns fail. As it turns out, they were already familiar with […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The main problem with marketing is it’s too much marketing and not enough problem—your customer’s problem. Too often, we focus on our product instead of what our customer needs. Instead of trumpeting how great our products are, the Internet rewards companies that let their customers come to them. And just how do you let your […]
I get so many questions from people about Digg, Propeller, Reddit, Stumbleupon, and other social news sites every day that I decided to write this little “manual” as something to read before you jump in head first into any social site, and to keep by your side as you progress through the ranks. It should […]
Compelling video content can potentially open the door to site traffic, targeted visitors, and increased brand awareness. But, are the videos on your site easy for search engines and prospective customers to find? Today’s infographic demonstrates some quick and easy steps for optimizing videos:
The Google Earth Blog has a humorous discussion of the “world’s largest KFC logo” in the Nevada desert. KFC stands for Kentucky Fried Chicken, the US-based fast-food chain. This stunt is about being visible in satellite mapping applications (such as Google Earth) and takes the rooftop logo craze to new heights and lengths — literally. […]
Today, US senators Herb Kohl and Orrin Hatch published a letter (PDF) urging the US Federal Trade Commission to carefully consider the proposed Google-DoubleClick deal. Sure, who doesn’t agree with a careful review? But sadly, the letter gets a lot of things wrong, which is alarming coming out of the US Senate. Or perhaps predictable. […]
Flickr, which previously offered users the ability to search for photos by location or see photos clustered and arrayed on a map, is going further down this path. The company is revamping Flickr’s map explorer and introducing a new service called “Places.” Places are pages dedicated to, well, specific places featuring maps and other information […]