The New York Times reports in Friday’s newspaper that Google’s iPhone app will be updated with voice search capability. The move should come as no surprise: The launch of Goog411 in 2007 brought immediate speculation that mobile voice search was on the way, and Google tells the Times that data collection from the Goog411 project […]
The third day of the sessions at PubCon is now complete. If you missed the sessions, do not worry, here is live blogging and coverage from several search and Internet marketing blogs across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google has upgraded its Site Search tool to give users more control over the frequency that Google spiders a site. But, if you think this is something that will help your site’s performance on Google.com search results, it won’t. Site Search is Google’s on-site tool for individual websites; you use it to add a search […]
Microsoft Live Search Cashback launched with great expectation in some quarters that it would grow Microsoft’s search share dramatically. That, so far, has failed to happen. But Microsoft says it is making progress toward its own more realistic goal of growing commercial search traffic over the long term, highlighting some new figures it says show […]
Microsoft today released version 2.0 of its Live Search API, also called “Silk Road,” that offers support for multiple data exchange protocols, access to more search resources and the ability for developers to pull in ads to help monetize search applications they build.
We are about to lose one of our most valuable national treasures: The news archive. Most experts recommend that tapes be converted to digital format within 5 to 10 years of being recorded and estimate the shelf life of magnetic tape at 15 years, perhaps longer if stored at a constant 21 degrees Celsius and 40% […]
Microsoft has expanded and upgraded the suite of software and online services for consumers collectively known as “Windows Live” — not to be confused with Live Search. There’s a whole boatload of stuff here that spans the desktop, online and mobile. The theme of these tools is integration of all your favorite content in one […]
Yahoo, perhaps more than any other entity online, has been a tireless producer of consumer and advertiser research. The efforts have broadly been intended to communicate how important the Internet is in consumer purchase behavior and decision making. Last week I was given new findings from a set of Yahoo research studies, conducted earlier this […]
The second day of the sessions at PubCon is now complete. Conference attendees are now enjoying the night life here in Las Vegas. If you missed the sessions, do not worry, here is live blogging and coverage from several search and Internet marketing blogs across the web.
Google is getting into the SEO consulting business. Well, not quite. But, Google is now formally offering an “SEO Starter Guide” with practical advice for webmasters about improving search engine visibility and increasing traffic to a web site. It comes in the form of a 22-page PDF announced today on the Webmaster Central blog and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
YouTube is formally announcing “sponsored videos.” This is an evolution and expansion of what was has been informally running under the heading “promoted videos.” The effort seeks to marry Google AdWords-like bidding and targeting with YouTube video content. Accordingly, it’s an auction marketplace but somewhat simplified vs. AdWords. And while there apparently will be a […]
Google’s special occasion logos are supposed to be lighthearted tributes to some person, event, or thing … but it’s not lighthearted when a Google logo upsets the very people it was supposed to honor. That’s what happened Tuesday, when Google first posted a Veterans Day logo showing hats representing the Army, Navy, Air Force, and […]
In last month’s article, I wrote at a high level about the heuristic introduced by Dr. Flint McLaughlin and the folks at MarketingExperiements.com that helps us B2B marketers systematically and purposefully improve the conversion rates of our landing pages and websites. For quick review here is the conversion “formula”:
Last week the Wall Street Journal reported that Microsoft was trying to “steal away” an almost-done default search deal between Google and Verizon Wireless that would have given Google a high-profile presence on Verizon handsets. Verizon is the largest wireless carrier in the US with more than 80 million subscribers (post Alltel acquisition). Reuters now […]
The Google Mobile Blog announced a new version of Google search for iPhone 2.x users. The new version looks more iPhone like and the search results fit better within the iPhone’s mobile Safari browser. The local results also have “Get Directions” link to the Maps app and a clickable phone number. Here are some screen […]
When you’re an in-house SEO, much of your success is dependent on the information you dig up and how you use it. “I feel like a detective” said my client two days into intake discussions with IT. We’re doing a customized SEO training program that involves understanding how the development process works so that the […]
OneRiot, the company formerly known as Me.dium, has launched OneRiot.com, a social search engine that crawls and indexes the pages viewed by OneRiot toolbar users. The idea behind OneRiot is to measure the “pulse” of the web by offering search results ranked by what searchers are actually viewing at the moment, rather than by more […]
The first day of the sessions at PubCon is now complete. Conference attendees are now enjoying the night life here in Las Vegas. If you missed the sessions, do not worry, here is live blogging and coverage from several search and Internet marketing blogs across the web.
Imagine you have been asked to work on a project where the sole goal is to rank a new site in the top five for the term Christmas Gifts, and your fees would be based on where in the top five that site ranks by December 1st, just 20 days from now. If you don’t […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Wondering if it’s just you or if others have the flu, too? Google’s announced a new tool that tells you. Google Flu Trends allows you to see flu activity across the United States. How’s Google doing this? Is it now indexing actual human beings, in the way it does web pages? Nah. Turns out that […]
Once an SEO gets to a certain level of expertise, he or she can typically select a list of key phrases and map out exactly what steps are necessary to get those phrases ranked. This week’s infographic demonstrates what that equation for ranking success may look like for a long-tail phrase:
In response to court orders, Yahoo and Google are censoring search results in Argentina about a variety of celebrities, including public officials, models, actors, and sports stars. According to an in depth article on OpenNet Initiative, this has been going on since 2006 and more than 100 people have succeeded in getting Google and Yahoo […]
Almost five months after its debut as an invite-only beta, Google Ad Planner is now available to all Google account holders and has a few new features, too, according to Google’s announcement Monday. Ad Planner is a tool that lets advertisers identify web sites that might be good places to advertise — even web sites […]
The Google Reader Blog announced that they now are offering translation of your subscriptions. Google Reader now gives you the ability to subscribe to blogs and sites that do not publish content in your native language. You can select the “Translate into my language” option in the feed settings and Google Reader will automatically translate […]
As web search engines have improved over the years, there’s been less attention paid to an “inconvenient truth” about the indexes of our favorite information finding tools—namely, that search engines still miss the lion’s share of information available on the web. This so-called “deep web” remains largely impenetrable to search engines for a variety of […]
More and more businesses are realizing the importance their web site plays in their overall marketing strategy. They are also realizing the impact of organic search rankings on branding and sales for their business. And this is creating demand for SEO talent to help them improve their position in web search. Normally, this is a […]
Search Engine Land has run several recent articles and problems about problems with spam and Google Maps.I figured one more opinion couldn’t hurt, right? I deal with thousands of local listings a month and many of the problems mentioned in the earlier articles. Here are my thoughts on improving the overall experience for local busines […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google CEO Eric Schmidt may have endorsed Barack Obama for president, but that doesn’t mean he wants to work in the Obama administration. According to Reuters, Schmidt told CNBC that he would not take on the role of “technology czar” if Obama were to ask him. “I love working at Google and I’m very happy […]
The holiday season is almost upon us. It’s time to start looking over the inventory, keywords, and offers to make sure you’re ready for Cyber Monday. In today’s column we offer several things to do and important don’ts that will help you have a successful holiday season. Don’t… Blindly test Traffic in December is unlike […]
Continuing on with its strategy to build search share by gaining distribution partners, Microsoft has landed a deal to have its MSN Toolbar offered to anyone in the United States who downloads Java for Internet Explorer.
The Inside AdSense blog has told us they will be improving the speed of the AdSense competitive ad filter and also enhance the blocking capabilities of the Ad Review Center. The ad filter will be speed up to work within an hour, once these changes have been deployed. While the Ad Review Center will be […]
Agency.com Sues Rival Over Clients from the Wall Street Journal reports that Agency.com is suing iCrossing for allegedly trying to hire Agency.com employees and steal their clients. Agency.com is specifically suing for breach of contract, tortuous interference and conspiring to misappropriate proprietary information and trade secrets. They are seeking $19.5 million in damages from iCrossing. […]
In The Trenches is a spotlight of tips, tricks, and news about the tools search engine marketing professionals use to give them a leg up on the competition. Today: news from the search engines, today’s in-depth look: a guide to taking over an existing paid search account, a tip to look above the funnel to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.
Speaking at the “Web 2.0” conference in San Francisco earlier this week Yahoo CEO seemed to invite Microsoft to make another acquisition bid for the portal. “To this day the best thing for Microsoft to do is buy Yahoo,” the BBC quotes Yang telling interviewer John Battelle. This morning, from Australia, Microsoft CEO Steve Ballmer […]